Posted: August 22, 2014 Filed under: Fonts in Use, Food and Drink, Logo Reviews, Packaging Reviews | Tags: Back of Pack Design, Best Packaging Designs, Branding Blog, Branding Reviews, British Design, Creative Packaging, Design For Print, Designers Anonymous, Fonts in Use: Brandon, Fonts in Use: Gin, Food Logos and Packaging Design, Food Packaging, Handcraft, Illustration, Logo Design Inspiration, Monogram Design, Packaging Company, Packaging Design, Packaging Design Blog, Packaging News, Packaging Opinion, Serif Logotypes, Snack Packaging Design, The Best Custom Logotypes, The Best Logo Designs of 2014, The Best Packaging of 2014, Unbleached Materials, Uncoated Papers & Cards
Carpe Nux is a premium, sweet and savoury, fusion flavour nut brand inspired by global cuisine, hand-roasted in batches in the UK and created to invigorate what was perceived to be a flagging market. Flavours include Fiery Macadamias, Rum-Spiced Pecans, Zesty Cashews and Soy-Glazed Walnuts. London based Designers Anonymous were recently commissioned by Carpe Nux to help them communicate, through a new brand identity and packaging treatment, their international search for the perfect nut and the parallels they draw between their range’s flavour profiles, and historical figures whose legacy and stories expanded across borders yet remain relevant today.
Continue reading this article