Last month @designershumour shared a meme titled, ‘When I ask my client to send their logo in vector format’. The god-tier client supplies logo.ai, from which point there’s a sliding scale of disgust and incredulity from logo.psd to logo.jpg and logo.doc. The punchline is logo.xls. The joke resonated, attracting over 30k knowing likes (or eyerolls). At one point or another,...
Triboro worked on its first restaurant branding project over a decade ago, at a time when the folklore was that if you were a restaurant serving traditional food the visual language should evoke the region and time period of the cuisine. This was intuitive and, as Triboro founder David Heasty recounts, led to some well-crafted and beautiful results but often leaned...
Ascari is an Italian restaurant which two locations, one on Queens Street East and another newly opened establishment on King St West. Toronto, Canada. It is named after the proprietor’s hero, Formula 1 legend, Alberto Ascari, (who was also known for his love of food). To reflect both the passion for good simple food and racing, design studio Blok developed an identity that brings together...
Spanjorskan is a Spanish restaurant located at Nybrogatan 42, Stockholm. It features a distinctive interior of warm and traditional detailing, a mix of wood, tiling and comfortable upholstery, and modern elements of exposed utilities, solid blocks of colour and feature lighting. Spanjorskan also has a distinctive menu with a sense of the theatrical and celebratory to it in colour, presentation and serving,...
With a desire to stand out, and in response to the extensive saturation of heritage-related visual cues throughout the German beer market, brewery St. ERHARD worked outside of the country with Swedish studio Bedow to develop a modern graphic identity for three of its brews. Farmer, Mayflower and Saison are premium beers, each of which are crafted, brewed and bottled by St. Erhard in...
The Broadview Hotel is located within one of Toronto’s most recognisable architectural landmarks. This was built in 1891 by a wealthy businessman who recognised the strategic importance of the East End as the city was expanding. It has been home to a business centre, acted as a political and social hub, and used as a hotel, boarding room and more recently, a...
High Street Wine Co. is a wine bar and shop located in the Pearl neighbourhood of San Antonio, Texas. UK-based graphic design studio Conductor, working closely with architects Dado Group, created a visual identity that expresses something of the cheerful personality of its hosts, the ambience and community of a busy bar and its distinctive interior design. Drawing on the name for...
Sauvage is a Brooklyn-based cafe and cocktail bar from Joshua Boissy and Krystof Zizka, the duo behind Maison Premiere. It is described as being reflective of the staple establishments of New York and Paris, and has a menu of French-accented American dishes. This is also reflected throughout its interior design, a mix of mosaic flooring, brass rimmed circular tables, bent wood furniture,...
Moi Helsinki welcomes visitors to the Finnish city of Helsinki, and offers a place to relax after a long journey, with an extensive menu of beers and snacks from its location in the arrivals lobby at Helsinki-Vantaa Airport. The bar features an interior design of light wood and bright neon signage, alongside dark walls, furniture and tiles. Where there are...
Kimski is a Korean-Polish street food restaurant, created by Ed Marszewski and chef Won Kim, located in the Bridgeport area of Chicago. The restaurant has a distinctive interior of geometric wood panelling, bright yellow stools, utilitarian booth seating, wood panelled ceiling and concrete floor with a warehouse quality in its space, shape and box-like exterior. In contrast, Kimski’s brand identity, developed by New...
Forgotten Boardwalk is a New Jersey microbrewery producing uniquely flavoured, year-round and seasonal craft beer. It was set up by Jamie Queli, one of the youngest female brewery owners in the US, and draws its name from the folklore of the Jersey Shore Boardwalk. This is the foundation of an extensive new brand identity, designed by Tennessee based Perky Bros, which brings to life the sideshow...
Bier Bier is located on the ground floor of a striking Art Nouveau building in the centre of Helsinki, and part of The We Are Group, alongside wine bar Vin Vin, restaurant Story and wine importer and wholesaler Viinitie. It has over 100 different types of beer and an interior of dark wood panels and carved frames, ocean green walls, light wood...