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Aspall designed by NB Studio

Opinion by Richard Baird.

Logo and logotype design by NB Studio for British cyder maker Aspall

Aspall is a British family run cyder maker with a significant history, now into its eight generation and third century. In response to increased competition from both the Cyder and Vinegar categories, Aspall recently worked with NB Studio to help reinvigorate and re-craft its brand identity. This included new logo and packaging treatments for retail and trade as well as website, point of sale and livery design. Drawing on Aspall’s rich history and archive of documents, records, old marks, motifs and photographs, NB Studio looked to connect the new design to the past and capture the unique quirks and eccentricities of the business, and the family members that have had a hand in running it.

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Surname & Surname designed by NB Studio

Logo designed by NB Studio for consumer focused brand communications agency Surname & Surname

Surname & Surname is a new consumer focused brand communications agency formed by London-based PR specialist Blue Rubicon. Their visual identity, recently created by NB Studio, utilises a simple but well executed typographical solution to deliver an alternating union of language which conveys professionalism, communicative creativity at its most elemental, and a thoughtful, evolving brand personality.

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