BPO


James Turrell; Jardín Botánico by Savvy, Mexico

Opinion by Richard Baird.

Branding for James Turrell Jardín Botánico by graphic design studio Savvy

Botanico Culiacan is a 10 acre botanical garden, designed and built by Tatiana Bilbao in 2012, and located in the city of Culiacán, México. The garden is dedicated to conservation, eduction and botanical investigation, plays host to a variety of cultural events and is home to a contemporary art collection commissioned specifically for the space.

Botanico Culiacan’s latest installation, James Turell’s Encounter, is the first public skyspace in Latin America. The work continues to express James Turell’s interest in light, colour and empty white space through programmed lighting within a domed enclosure and a small opening that frames the sky. This is further explored within the exhibition’s brand identity treatment, created by graphic design studio Savvy, using panels of ink, regions of unprinted space, blind emboss, glossy surfaces and a mix of type and image.

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Hardpop 7 Years by Face, Mexico

Opinion by Richard Baird.

Silver foil invitation designed by Face for world-renowned Mexican electronic music venue Hardpop

Hardpop is an electronic music venue located in the Mexican city of Juárez. It plays host to both international and national DJ’s and has been acknowledged twice by DJ Magazine as one of the best clubs in the world. Hardpop’s brand identity, a contemporary interpretation of military insignia, and a mix of conventional and unconventional typographic forms created by graphic design studio Face—a significant departure from its previous identity—draws its inspiration from an interior of classic and modern detail. To celebrate the venue’s seventh bithday, Face created a number of anniversary specials and a new flyer system that would fit neatly within Hardpop’s signature style.

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Latin American Design Festival by IS Creative Studio

Opinion by Richard Baird.

Poster and visual identity for Latin American Design Festival by IS Creative Studio

The Latin American Design Festival is an organisation that promotes Latin American Design internationally and looks to highlight the social potential of design using lectures, workshops, exhibitions and complementary activities. This year’s festival took place in the Peruvian city of Lima with guest speaks that included Jessica Walsh, Brandlab and Anagrama.

LAD’s visual identity, developed by IS Creative Studio and extending across posters, lanyards, programmes, flyers, presentation graphics and signage, leverages the universal ISO A series paper standard, a diverse and bright colour palette and an economy in print, as a way to represent different countries and cultures, and the graphic language, standards and creativity that connects them.

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