The Palisades Parks Conservancy provides programming and assistance to over 25 parks and historic sites across New York and New Jersey. To better their mission to preserve, protect, and support the parks Order updated their identity, which included a new logo. A pitch pine–a hearty and resilient tree native to the Parks region–is abstracted and given a formal geometry, reflecting the basic proportions of the large bottom-heavy canopy but also the lattice shape of its beginnings as a pine cone. The connection made ‘from seed to mature tree’ is a lovely little visual gesture. As a logo, its counter spacing and balance of form and idea lends it well to both scalability and memorability.