Seachange effectively and satisfyingly synergising the graphic qualities of wool, flowers, seeds and plant pots into an elegant logo for The Wool Pot using positive and negative space. It’s a marque that functions well, reduced down and set within the circles and squares of social media, stitched into products, and built up as a white ink. The two dots, a simple addition, seeds the mind, sending it in the right direction.

See more of this project here.