Maréna Beauté is a new Swedish cosmetics brand, founded in 2013 by make-up artist Diarry Maréna, that creates high quality products for people with dark skin types. Stockholm-based design studio We Are Bold were commissioned by Maréna to develop a brand identity solution for her range of foundations, powders and blushers—which included a monogram, logo-type and packaging design—that would appeal to a market currently...
Cuckoo is a ‘modern’ wheat-free bircher muesli range that blends oats, yoghurt and fruit. Individual flavours include ‘Choco Sour Cherry with a smooth layer of Madagascan Vanilla’, Mango & Coconut with a tropical twist of Lime and Ginger’ and ‘Elderflower & Cranberry with a Blueberry & Blackcurrant compote’. London-based design agency B&B Studio, inspired by Swiss graphic posters, developed a new...
Beatific is a new skincare range from Greek private medical service provider Hygeia Group “for women who are aware of the benefits of cosmeceuticals and can appreciate the results of thorough clinical research and high end care”. Created by Mousegraphics, the brand identity and packaging for Beatific takes the medical precision, exclusive care and expertise established by the Hygeia Group and a contemporary clinical experience...
Graphical House and Derek Welsh Studio recently produced a special edition version of their distinctive domino set and collaborative project Oblique for Paul Smith. The dominoes, handcrafted in walnut using 45 processes, 8,400 hand drilled holes, 155m of walnut, 15m² of laminate, 75m² of 150 grit sandpaper, 20m² of 320 grit sandpaper and 18 hand files, come in a drawstring bag packed in...
Olaf is a Mexican cold-pressed extra-virgin olive oil produced by Olivarera Italo-Mexicana – a Mexican Italian collaboration – intended for healthy, home-cooked, family meals and makes up one-third of Olivarera ‘s olive oil range, which also includes Valentto and Olive Gold. Anagrama, the design agency behind Olaf’s new visual identity, print materials and packaging, describe their approach as taking “typical Italian visual clichés...
“No. Six Depot is a family owned, small-batch coffee roaster and café nested in the beautiful Berkshires. Located in a historic train station on 6 Depot St, they serve teas, salts and coffee from small farms and roast on location. Their identity [designed by Perky Bros] juxtaposes a mix of unique rural and modern elements — drawing inspiration from their own backyard railroad...
Valentto is a Mexican cold-pressed virgin olive oil produced by Olivarera Italo-Mexicana – a Mexican Italian collaboration – created for commercial kitchen and restaurant use. Multidisciplinary design agency Anagrama recently developed a new brand identity and packaging solution for Valentto that juxtaposes the natural detail of Italian landscapes alongside the industrial utility of a square tin structural choice, described by Anagrama as being...
MidNight is an “innovative” range of cocktail boxes that intend to “revolutionize the way people create cocktails both in bars and at home”. Design studio Mucho were commissioned to develop packaging and brand identity for MidNight that would “retain the tradition and elegance of cocktail making” whilst reflecting the new method of storing and serving. Based on the geometric reinterpretation of the ‘M’ and the...
Olive Gold is described by Anagrama, the multidisciplinary design agency behind its new packaging and visual identity, as an ‘ultra premium’ cold-pressed, extra virgin olive oil from Olivarera Italo-Mexicana that “targets the global high-end section of its category, is marketed through word-of-mouth, luxury communication channels and is only available in a few upscale gourmet stores and luxury-chic hotels.”...
Stoats is a Scottish oats company that began life in 2005 as a converted American hot dog sales stand serving porridge at summer music festivals around the UK, and now has a range of packed, ready to eat retail products that include flavoured porridge and porridge bars. Stoats recently commissioned Leeds-based independent design studio Robot Food, as part of a complete rebranding exercise,...
Jealous Sweets is a gelatine and gluten-free confectionery range made with natural fruit juices and no artificial flavours or colours. Design agency B&B studio were recently commissioned to develop a new visual identity and packaging solution for the range that would focus more on its premium position and purity of ingredients. Developed under the theme of ‘covetable candy’ – “a concept...
Popchips is a four flavour range of potato chips from Ping which have been popped—much like popcorn—rather than backed or fried to create a healthier snack. New Zealand-based Marx Design were responsible for developing a new mascot for Ping that could work across multiple products in the snack food category and a packaging solution for the Popchips brand that would “avoid the clichés...