To standout in an increasingly saturated market, boutique brewer Sample commissioned Melbourne-based design agency Longton to brand and package their American-inspired pale ale, slow brewed to the standards of the 1516 German purity law. Longton’s solution reflects this approach, a purity of ingredients and the brewery’s name with a distinctive and reductionist ‘sample pack’ aesthetic that balances a sense of small-scale,...
Fisix is a line of cosmetic products that includes shower gels, shampoos and hydrating skin balms, developed by four marathon running friends who ‘couldn’t find a range that met their needs as sportsmen’, branded and packaged by multidisciplinary design agency Mucho....
Massproductions is a Stockholm-based furniture company – established in 2009 by designers Chris Martin and Magnus Elebäck – that develops ”high quality, tactile furniture in a modernist spirit’. The firm’s visual identity, developed by creative branding and communication agency Britton Britton, neatly mixes a structural, typographical authority with craft textures and confidently appropriates an upholstered colour palette of the past....
K2LD is a small Melbourne-based architecture and interior design firm with a project history that includes individual private homes, community precincts, multi-unit developments and large-scale commercial projects. The firm’s identity, an abstract, structural and modular amalgamation of initials (check the ideation animation here), uncoated materials and a monochromatic colour palette – developed by brand and communication studio Hi Ho – unapologetically embraces the established and reductionist cues of the industry....
The Tokenhouse is a gastropub – run by hospitality brand Fuller’s – located on London’s Moorgate road. Designers Anonymous – the agency behind the branding of Fuller’s King’s Cross pub venture The Parcel Yard and fair-trade coffee range Brewer St. – developed a visual identity for the venue that appropriates 17th century history, gives it a contemporary vector treatment, a creative but cohesive diversity...
Melbourne-based design studio Cloudy Co. have recently developed the labels and visual identity for Yarra Valley boutique wine label Jamsheed, ‘named after a Persian king who according to ancient writings had a fondness for storing fresh grapes in jars, thus leading to the discovery of wine’. The packaging solution expands on the name and communicates a sense of bold flavour and craft through geometric, Persian pattern...
According to Studio Hi Ho, the branding and communications partnership responsible for this project, Milieu Property is a Melbourne-based ‘boutique developer with an emphasis on creating spaces of influence’. The moniker ‘Milieu’ immediately positions the brand at the cerebral end of the property development spectrum. Indeed, for those without a thesaurus brain, the highfalutin’ vocabulary is even explained on the minimal...
Marwood is London-based tie and neckwear brand founded in 2010. Its collections, handcrafted from British lace and cloth, are sold internationally to boutique stores such as Barneys New York, Tomorrowland Tokyo, Liberty London, and through online retailer Mr.Porter. Multi-disciplinary design studio Everything In Between (EIB) recently developed a new visual identity, label and packaging solution for Marwood that shares the tactile qualities of...
Iannilli is a traditional Italian restaurant located in the Mexican city of Monterrey. Its visual identity, recently revised by design studio Savvy, contrasts classic and contemporary design cues to satisfy an established clientele – expecting traditional food and service – while also appealing to a younger generation....
Mikkeller + Bedow is a limited edition beer with a four seasons theme created by Danish brewery Mikkeller with packaging created by Stockholm-based graphic and product design studio Bedow....
Doce Cielos is a traditional handcrafted Mexican honey brand with a mission ‘to encourage the recognition and consumption of native apiculture products’ and emphasise their ‘richness in flavor, texture, color and benefits to personal health’. The brand’s visual identity and packaging solution, developed by independent design agency Anagrama, is an unusual craft and corporate juxtaposition delivered through a well spaced...
Czech brewer Velkopopovický Kozel have recently launched a limited edition packaging solution for their tinned light beer. Created by Ukraine-based studio Yurko Gutsulyak, the design unites regional and national illustrative detail across a wood print and light tissue wrap neatly conveying tradition, craft, heritage and provenance in a unique and distinctive way....