Jupiter by Triboro
Triboro worked on its first restaurant branding project over a decade ago, at a time when the folklore was that if you were a restaurant serving traditional food the visual language should evoke the region and time period of the cuisine. This was intuitive and, as Triboro founder David Heasty recounts, led to some well-crafted and beautiful results but often leaned...
Mama Mexa by Seachange
Tacos are a Mexican staple, consisting of a small hand-sized corn or wheat-based tortilla topped with a range of fillings. They make for perfect on-the-go food, packed full of flavour. This combination of convenience (quick to make or eat) and tastiness has seen the traditional dish rise in popularity as an ideal product to package and sell in many markets....
Forward Majority by Order
The balance of power in the US isn’t decided in Washington. It’s decided in state capitols where Republicans have gained overwhelming control, asserting systematic bias on voting rights and election processes. Through policies of suppression and gerrymandering, certain priorities and populations are often neglected in election results. Forward Majority is a political action committee on a mission to accelerate Democratic...
Eames Institute by Manual
American industrial designers Ray and Charles Eames fundamentally believed that good design should be available to everybody. It’s ironic, therefore, that today – in part due to institutional bodies, galleries, collectors and capitalism – their work has been elevated far beyond the reach of the common person. Design that was supposed to be accessible has become a symbol of taste,...
Brutal Burrito by Tres Tipos Gráficos
In 1984, the death of the wrestler Rodolfo Guzmán Huerta – commonly known as El Santo – sent shockwaves through Mexico. Over the course of five decades and 15,000 matches, the legendary fighter had captivated audiences, helping to fuel the growth of Lucha Libre around the world. Through his appearances in film, comic books and cartoons, he established himself as...
Petit Planet by Studio fnt
The Hyundai is one of the three major department stores in South Korea, with its 15 branches across the regions of Seoul, Yeongnam and Hoseo accruing more than $6 billion in annual sales. Petit Planet is the Hyundai’s new specialised children’s division, presenting premium brands in an environment designed to stimulate young imaginations. This post includes Extended Insights for BP&O...
The Art Gallery of New South Wales by Mucho
The Art Gallery of New South Wales, founded in 1872 as the New South Wales Academy of Art, suffered from a fragmented brand architecture. Addressing this through a rationalised and simplified system, and reinforcing the master brand across all Gallery collateral became a central part of developing of a new brand identity which would support a repositioning strategy that moved...
Autex Acoustics by Marx Design
With manufacturing and sales teams throughout Australia, UK and the USA, Autex has grown to become the market leader in interior acoustic products in New Zealand, and the go to choice for leading architects aspiring to reduce the amount of atmospheric noise within cutting-edge residential and commercial spaces. Their products are innovative, produced in a variety of forms and colours,...
Piedmont Art Walk by Mucho
Piedmont is a small city in California named after the European region in the shadow of the Alps (from the Italian piemonte, meaning ‘foothill’). Surrounded on all sides by Oakland, the neighbourhood has a population of roughly 10,000 people and an active charity scene. This includes the Piedmont Arts Fund, a nonprofit group that promotes and supports visual and performing...
Cable Factory by Bond
Cable Factory (Kaapelitehdas) is one of Helsinki’s most famous buildings, originally designed by the Finnish industrial architect Wäinö Gustaf Palmqvist in 1939. For many decades it was the largest building in Finland with a footprint of 56,000 m², and it remains one of the most iconic. In 1991 the site was redeveloped to become the country’s biggest cultural centre, housing...
Hanji by Studio fnt
Hanji is a new brand of traditional Korean papers from KCDF created to, not just inspire interest in both professionals and the general public nationally and internationally, but to also serve as a symbol of the craft inherent to the paper making workshops. And further, to promote the paper’s potential and excellence internationally. Hanji began as a basic paper, a material...
The Australian National Academy of Music 2020 Season by Studio Brave
The Australian National Academy of Music (ANAM) is dedicated to the artistic and professional development of young exceptional classical musicians. Working with ANAM for many years, Studio Brave have sought to help the institution evolve and grow their brand, with both drawing their inspiration from the energy and creativity of the students. To help position ANAM and its musicians on the...