Hernesaaren Ranta by Werklig, Finland
Posted: February 10, 2016 Filed under: Leisure and Tourism, Logo Reviews | Tags: Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding News, Branding Reviews, Brochure Design, Business Card Design, Custom Typefaces & Logotypes, Custom Typography, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Werklig, Designed in Helsinki, Finnish Design, From Scandinavia, Graphic Design, Graphic Design Blog, Graphic Design Trends: Monolinear Illustration, Icon Design, Illustration, Line Craft, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Minimal Logos, Monolinear Typography, New Logo, Resort Logos, Sans-serif Logotypes, Sign Design, Still Life in Brand Identity Design, The Best Brand Identities of 2016, The Best Custom Logotypes, The Best Graphic Design Work of 2016, The Best Logo Designs of 2016, Typography, Visual Identity Design Blog 1 Comment »Opinion by Richard Baird.
Hernesaaren Ranta is an outdoor seaside area, located to the south of the Finnish capital of Helsinki, open during the summer months. It has food vendors, boat docks and terraces, and is part of an ongoing development project that also includes residential buildings. Graphic design studio Werklig were commissioned to create a comprehensive brand identity system for the entire area that, alongside assets such as business cards, stickers, still life photography, animation and signage, also included a multi-channel marketing strategy for pre-launch, launch and follow up.
Reeves & Young by Matchstic, United States
Posted: February 8, 2016 Filed under: Architecture and The Built Environment, Logo Reviews | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding News, Branding Reviews, Brochure Design, Business Card Design, Colour in Use: Green, Construction Logos and Packaging, Copywriting, Corporate Identity Design, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Matchstic, Fonts in Use: Antenna, Fonts in Use: Effra, Graphic Design, Graphic Design Blog, Graphic Design Trends: Monolinear Illustration, Icon Design, Illustration, Line Craft, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Design Trends: Clever Logos, Logo Designs, Minimal Logos, Neon Sign Design, New Logo, Sans-serif Logotypes, Sign Design, The Best Brand Identities of 2016, The Best Graphic Design Work of 2016, The Best Logo Designs of 2016, Type Foundry: Lineto, Typography, Visual Identity Design Blog 2 Comments »Opinion by Richard Baird.
Reeves & Young is an Atlanta based construction and sub-contracting business that was formed in 2015 following the merger of Reeves Contracting Company and Potts Construction. To coincide with this merger, Reeves & Young worked with American graphic design studio Matchstic to develop a new brand identity that would convey the combined strength of the two businesses but would also be sensitive to their respective partners and clients. This extended across business cards, stationery, brochures and website.
The Practical Man by Garbett, Australia
Posted: December 18, 2015 Filed under: Fashion, Logo Reviews, Sport | Tags: Best Awards: Winners, Brand Identity, Brand Identity Reviews, Branding, Branding Blog, Branding News, Business Card Design, Coloured Paper, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Garbett, Designed in Sydney, Edge Painted Detail, Fashion Store, From Australia, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Opinion, Minimal Design, Minimal Logos, Postcard Design, Sans-serif Logotypes, Stationery Design, Still Life in Brand Identity Design, Swing Tag Design, The Very Best of 2015, Tote Bag Design, Visual Identity Design Blog Comments Off on The Practical Man by Garbett, AustraliaOpinion by Richard Baird.
The Practical Man is an online retail destination for men’s sports style and fitness, activewear and equipment, but also editorial content that covers reviews, fitness-focused travel guides and in-depth insight into new brands. It curates a catalogue of world-leading products that exist at the intersection of fashion and sports performance, designed by innovative and passionate brands with progressive approaches.
Australian graphic design studio Garbett worked with The Practical Man to develop a brand identity and visual language that would expresses their unique perspective on men’s performance style. This extended to swing tags, business cards, packaging, a series of still life images and website developed by Sons & Co.
