Föllinge is a natural and organic skincare brand named after the small village in the north of Sweden where each of its products are manufactured. Design studio Amore recently worked with Föllinge to develop a new brand identity and packaging solution for its diverse range of face creams, moisturisers, deodorants and ointments. Inspired by Nordic nature, Amore brought to the forefront Föllinge’s unique knowledge and expertise, handcrafted production processes, origin and authenticity, by juxtaposing the traditional amber glass tones and clinical effectiveness associated with a lab environment and the craft of a calligraphic past through a logotype based on Veljovic Black, alongside contemporary structural choices, bright highlights, a recent and utilitarian mono-spaced sans-serif, logo with an organic container and a longitude, latitude and date detail.
Dr. Ksenija Magašić Pinezić provides affordable dental services locally and to international dental tourists in a warm and friendly practice located in the Croatian coastal city of Rijeka. Design agency Studio8585 recently worked with Ksenija to develop a new brand identity solution—which went on to include a logo, stationery set and responsive website—that would take advantage of a lengthy name.
Papillon Blu is a privately owned spa and wellness centre located at the heart of Indonesia’s Surabaya City. Independent design studio Sciencewerk recently worked with the spa to develop a new brand identity, which included a logomark, logotype, print, environmental signage and website, based around the name blue butterfly.
Capitalising on the increasing demand for healthy protein-rich snacks and sports supplements Kings Biltong, a business established by three former England rugby professionals, have launched a three flavour, cured and sliced, grass-fed British-beef range that offers athletes an “alternative to chalky protein bars and other supplement snacks that miss the mark in terms of both taste and quality perceptions.”
Designed by Leeds-based Robot Food, Kings’ new brand identity and packaging solution takes the clinical sensibilities of the supplement market and fuses it with a traditional Britishness, a union described by the studio as ‘clean, confident and bolder’ with a ‘simplified brand identity, message and colour way’ and a ‘vintage sporting appeal’ that places quality, taste and provenance at the heart of communication.