BPO


The Doctor’s Studio by A Friend Of Mine, Australia

Opinion by Richard Baird.

Branding for Melbourne based non-invasive cosmetic surgery The Doctor's Studio by graphic design studio A Friend Of Mine

The Doctor’s Studio provides non-invasive dermatological treatments and skin care procedures from its clinic in the Australian city of Melbourne. It has a philosophy that avoids feeding on insecurities and intends to facilitate positive change and foster a sense of well-being.

The Doctor’s Studio worked with graphic design studio A Friend Of Mine to develop an interior and brand identity concept that would avoid the negative stereotypes of the industry. This extended to furnishing, signage, illustration, business cards and web design, working in collaboration with architects Russell and George, Kelly Thompson of UNA and illustrator Stuart McLachlan.

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Laji Hair & Make designed by UMA

Opinion by Richard Baird.

Laji Hair & Make logotype and pastel paper business cards designed by UMA

Laji is a hair and make-up studio located in the city of Osaka, Japan, with a distinctive interior design developed by dot architects. It features chipboard dividers and mirror frames, pegboard panels, strip lighting, exposed concrete ceilings, brick walls and utilities, concrete cast with wood surface texture, red stained floors as well as custom furniture created by Ryohei Yoshiyuki. It is a combination that makes the space appear more like an urban art studio or on-trend coffee shop rather than anything you might traditionally associate with a make-up and hairstyling space which, when considered alongside the studio’s identity, designed by UMA, is very likely the point. The project included logotype, business cards, discount certificates and postcards.

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