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Norwegian Presence by Bielke&Yang, Norway

Opinion by Richard Baird.

Catalogue for Norwegian Presence by graphic design studio Bielke&Yang

Norwegian Presence was an exhibition of handcraft and design, past and present, from Norway. It was held at Fuorisalone, which makes up part of Milan Design Week, and moved on to The Gifts & Interior trade fair in Oslo and 100% Norway in London. The exhibition featured 51 different products from 46 designers, with the intention of showcasing a diversity of approaches, innovations, skills and materials.

Norwegian Presence was made possible through a collaboration between Klubben (Norwegian Designers Union), contemporary craft proponent Norwegian Crafts, and Norwegian Icons, an organisation dedicated to raising the international awareness of Norway’s contribution to Scandinavian mid-century design. Other partners included paint manufacturer Jotun, stylists Kråkvik & D’Orazio, and graphic design studio Bielke&Yang, who were responsible for visual identity and print communication.

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Maaemo by Bielke&Yang, Norway

Opinion by Richard Baird.

Branding by graphic design studio Bielke&Yang for Norwegian two Michelin starred restaurant Maaemo

Design studio Bielke&Yang have worked with Norwegian two Michelin starred restaurant Maaemo to develop a holistic brand identity solution informed by the philosophies and creative practices of its unique dining experience and culinary expertise.

The studio’s brand identity design, which encompassed website, custom typography, colour, the tone and content of images, and the tactile finishes of welcome notes, magazines, business cards, folders and menu design, was created to collectively reflect, contribute to, and communicate Maaemo’s unique philosophy. A philosophy that sees innovative dishes created from organic and seasonal ingredients, farmed in a way that is sensitive to the ecology of their environment, and prepared with an original and creative mindset.

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Soap Co. by Paul Belford Ltd, United Kingdom

Opinion by Richard Baird.

Logo and package design by UK based graphic design studio Paul Balford Ltd. for luxury hand made soap business the Soap Co.

Soap Co. is a UK based social enterprise, luxury soap manufacturer and brand, that provides employment to people who are blind, disabled or disadvantaged. These individuals make up 70% of their team. All profits go back into the business to create and fund further job opportunities.

Soap Co. recently launched a range of luxury handmade soaps, hand washes and hand lotions, available as Black Poppy & Wild Fig, Citrus, and White Tea varieties, that feature a new brand identity and packaging design treatment by London based Paul Belford Ltd. The launch of this range, and its new design, coincides with a move from the local to the national market.

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O/O Brewing by Lundgren+Lindqvist, Sweden

Opinion by Richard Baird.

Packaging for O/O Brewing by Swedish graphic design studio Lundgren+Lindqvist

O/O Brewing is a high-end craft brewery, set up in 2011 by Olle Andersson & Olof Andersson, with premises in the Swedish city of Gothenburg. O/O worked with Scandinavian graphic design studio Lundgren+Lindqvist, who had created labels for a variety of other O/O beers, to develop new packaging for their brews. The studio revised and simplified the design system from earlier releases but continued to embrace a collaborative approach with artists and designers. This article was updated February 2017 to include O/O Brewing’s latest releases.

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