Maréna Beauté is a new Swedish cosmetics brand, founded in 2013 by make-up artist Diarry Maréna, that creates high quality products for people with dark skin types. Stockholm-based design studio We Are Bold were commissioned by Maréna to develop a brand identity solution for her range of foundations, powders and blushers—which included a monogram, logo-type and packaging design—that would appeal to a market currently...
Located in the Majorstuen district of Oslo The Norwegian Academy of Music is Norway’s largest music academy. It offers both undergraduate and post-graduate courses, has educated some of Norway’s most prolific musicians, and, according to Wikipedia, ‘attempts to lay the foundation for research within the various fields of music’. Based around the concept of an ‘endless visual pulse’, design agency Neue developed a new generative...
This month’s highlights have included new packaging work from Believe In, Graphical House, Port Clarendon and Peter Gregson, brand identity projects by RoAndCo and For Brands, as well as a new visual identity and interior design solution by Savvy for Mexican seafood restaurant La Peñita De Jaltemba. However, five projects really stood out for me which have made it into BP&O’s...
Beatific is a new skincare range from Greek private medical service provider Hygeia Group “for women who are aware of the benefits of cosmeceuticals and can appreciate the results of thorough clinical research and high end care”. Created by Mousegraphics, the brand identity and packaging for Beatific takes the medical precision, exclusive care and expertise established by the Hygeia Group and a contemporary clinical experience...
Hardhaus is a Norwegian specialist mountain sports retailer located in the alpine municipality of Sykkylven. Based around the concept of ‘technical durability’, Heydays developed a new brand identity solution for Hardhaus—which included a logo, stationery and website—that juxtaposes the utility of a heavy uppercase and stencil cut sans-serif—bold and ‘oversized’ in its execution in print—and the robust and hardy aesthetic of chipboard imagery, with...
Håndværk is a New York based clothing brand that mixes craftmanship, minimal elegance, premium materials and innovative fabrics to produce high quality everyday essentials for both men and women. Designed by Savvy, Håndværk’s new brand identity—which includes a logo, swing tags and packaging solution with a blind emboss detail—conveys the brand’s elegant and elemental nature with what Savvy describe as clean lines and...
Mellbye is a Norwegian architecture firm founded in 1954 with a “mindset anchored in modernism”. Design studio Heydays created a new brand identity for the firm based around a geometric M symbol built from the initials of their two main services, architecture and interiors. Executed as a combination of blind deboss and die cut detail across a earthy and urban...
“Candela is a women’s footwear and ready-to-wear line created by Gabriela Perezutti. Influenced in part by her childhood spent on a horse ranch in Uruguay, the collection embodies Gabi’s soft femininity, adventurous gaucho spirit and South American roots. We [RoAndCo] conveyed this spirit throughout all iterations of the company’s branding—from business cards and lookbooks to art direction and campaigns—through elements...
Goa Arkitektkontor is an Oslo based architecture studio, established in 2012 by Johannes Ludvigsen Goa, that provides planning, regulation and architectural design services. The studio has a philosophy that sees restrictions such as economy, building regulations and social attitudes as opportunities, believes in simplicity and, a little unusually, is not afraid to be banal. These ideas are neatly resolved through...
Polish design agency For Brands were recently commissioned to create a new visual identity for Seam, a distributor of luxury clothing brands, that would convey a sense of craftsmanship and an eye for detail. For Brands mixes classic typographic detail with contemporary customisation delivered across tactile material choices with hand finished detail, fusing urban, craft and fashion sensibilities....
Cemento is the UK distributor of an Italian lightweight concrete product that can be used for wall panelling and furniture. Inspired by brutalist design — a movement that grew out of early 20th century modernist architecture and described by Wikipedia as being “linear, fortresslike and blockish” — London based studio S-T developed a visual identity for Cemento that included logo, logotype, brand...
Minna Palmqvist is described by Bedow, the studio behind her new visual identity as a “critical, Swedish fashion designer”. Following the completion of a masters degree at Stockholm’s Konstfack College of Arts in 2009 Minna launched her own label to further develop her ‘Intimately Social’ series, “an evolving constant challenging the traditional fashion seasons and exploring the obsession with the female body, by merging social...