St. ERHARD by Bedow, Sweden
Posted: January 24, 2018 Filed under: Food and Drink, Packaging Reviews | Tags: Alcohol Packaging, Amber Glass and Plastic Packaging, Best Packaging Designs, Blue Block Foil, Bottle Label Design, Branding & Packaging of 2018, Coaster Design & Beer Mats, Craft Beer Packaging, Craft Brewery Packaging, Designed by Bedow, Drinks Packaging, Foil Blocking, From Scandinavia, Green Block Foil, Lettering, Modernist Brand Identities, Packaging Design, Packaging Design Resource, Packaging Opinion, Red Block Foil, Silver Block Foil, Swedish Design, The Best Graphic Design Work of 2018, The Very Best Packaging of 2018, Type Play Comments Off on St. ERHARD by Bedow, SwedenOpinion by Richard Baird
With a desire to stand out, and in response to the extensive saturation of heritage-related visual cues throughout the German beer market, brewery St. ERHARD worked outside of the country with Swedish studio Bedow to develop a modern graphic identity for three of its brews. Farmer, Mayflower and Saison are premium beers, each of which are crafted, brewed and bottled by St. Erhard in the Bamberg area of Northern Bavaria.
Bedow’s work is characterised by a strong use of contrast, a graphic simplicity and immediacy. This can be seen in the meeting of curvy traditional structure and rectilinear labelling, in the mix of black ink, white substrate and colourful foiling, in the reductive typographical form of the range and the more conventional logotype of St. ERHARD, and finally, the systematic nature of the collection yet the irregularity and playful character of each label.
¡LoLa! by Neumeister, Sweden
Posted: May 31, 2017 Filed under: Food and Drink, Packaging Reviews | Tags: Alcohol Packaging, Best Packaging Designs, Bottle Label Design, Bottle Packaging, Branding & Packaging of 2017, Craft Beer Logos, Craft Beer Packaging, Craft Brewery Logos, Craft Brewery Packaging, Creative Packaging, Design Blog, Design For Print, Design Opinion, Design Reviews, From Europe, From Scandinavia, Graphic Design, Graphic Design Blog, Microbrewery, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Sans-serif Typography, Swedish Design, The Very Best of BP&O, Typography Comments Off on ¡LoLa! by Neumeister, SwedenOpinion by Richard Baird.
¡LoLa! is a craft beer collaboration between Brutal Brewing and Supper, a restaurant that serves inventive South American food with a Swedish twist, and has locations in Stockholm, Gothenburg, Visby and Åre. The beer draws its inspiration from the fusion nature of the restaurant, and is named in honour of Lola, a woman who cooks food on a beach in Brazil and is an important figure to the founders of Supper. The beer will be available at Supper restaurants, and through Scandinavian liquor chain Systembolaget.
Scandinavian design studio Neumeister were challenged with creating a label and packaging design that would make a short and lyrical name relevant to a wider audience, and to be able to transform it into a brand that is relevant to those who might buy it in other locations, outside of restaurant. Taking their cues from the Swedish and Latin American fusion of Supper, this is achieved through a duality, expressed through type and colour.
O/O Long Boil Barley Wine by Lundgren+Lindqvist, Sweden
Posted: May 26, 2017 Filed under: Fonts in Use, Food and Drink, Graphic Design Reviews, Packaging Reviews | Tags: Alcohol Packaging, Best Packaging Designs, Bottle Label Design, Brand Identity Reviews, Branding & Packaging of 2017, Branding Blog, Branding Reviews, Craft Beer Logos, Craft Beer Packaging, Craft Brewery Logos, Craft Brewery Packaging, Creative Packaging, Design Blog, Design For Print, Design Opinion, Design Reviews, Designed by Lundgren+Lindqvist, Designed in Gothenburg, Fonts in Use: Druk, From Europe, From Scandinavia, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Microbrewery, Minimal Design, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Sans-serif Typography, Swedish Design, The Very Best of 2017, The Very Best of BP&O, Type Foundry: Commercial Type, Typography, Uncoated Papers & Cards 3 Comments »Opinion by Richard Baird.
O/O Brewing is a craft brewery set up in 2011 by Olle Andersson & Olof Andersson. They presently operate out of the facilities of Stigbergets Bryggeri in the Swedish city of Gothenburg, but are due to open their own brewery in the Autumn of 2017, with the intention of increasing volume and gaining further control over quality.
O/O worked with Scandinavian studio Lundgren+Lindqvist, who have created packaging design for a variety of other O/O beers, to develop labelling for a new series of limited editions that will be sold once a year. The first of these will be Long Boil Barley Wine. Despite the name, Long Boil Barley Wine is a beer and, unlike O/O Brewing’s other products, will be aged, allowing it to develop a new complexity in a similar way to wine.
Rather than collaborating with artists and designers, an approach that characterised much of the labelling of O/O’s previous ranges, and with a desire to express something of the higher price point and ageing of the beer by making a connection with Champagne and wine, Lundgren+Lindqvist developed a typographical system of condensed characters for impact, provides room for date, sets these within a grid, and compliments this with playful but communicative art direction of product photography.
