While cannabis products still make up a sector overmuch in its infancy, it’s one that’s already birthed its fair share of design cliches – from Camden Market-leaning leaf designs to ‘millennial pink’ trendiness to branding that owes way too much to adjacent sectors, like D2C beauty products or ultra-minimal pharmaceuticals. This recent work from Robot Food, however, manages to demonstrate...
With the rise in the popularity of tattoos and the lack of credible long-term care products, Leeds-based design studio Robot Food formulated, branded and packaged Electric Ink, a tattoo care range for the mainstream market. The range includes a serum that enhances colour, an oil that delivers a freshly-inked look, and a daily moisturiser. Each feature distinctive packaging design that draws on...
Mercht is a UK based custom merchandise business, created by the team at Awesome Merchandise, that offers its customers a risk-free way to design, sell and ship customised t-shirts and wearable accessories, through an online showcase and print on demand service. It is a platform where, if designs sell well, both parties profit, with neither loosing if they do not. Leeds based graphic design...
Vocation is a UK microbrewery, established and run by John Hickling, with a range of craft beers described as having distinctive and punchy flavour profiles. Communicating the brewery’s unique personality and the crafted quality of its range rested in the hands of UK based graphic design studio Robot Food. Drawing on the beer’s tropical, fruity, floral and hoppy characteristics, the brewery’s fearless, daring and renegade attitude, and the...
Naughty But Rice is a rice pudding range created by The Hain Daniels Group in response to an increase in the dessert’s popularity in the United Kingdom. Unlike the product’s of established and mainstream brands, Naughty But Rice, as the name suggests, offers consumers a modern and indulgent twist on the traditional favourite, with flavours that include Coconut & Raspberry, Salted Caramel and Chocolate...
Bocce’s Bakery creates nutritious handcrafted dog treats from natural, nutritious, locally sourced and seasonal ingredients from its premises in the New York borough of Brooklyn. Each of the bakery’s treats are batch-produced from four or less ingredients, brought together using simple wheat-free recipes, and born of a passion for conscientious organic cookery and inspired by Bocce, a biscuit loving dog who was carrying a few extra pounds. Bocce’s reached out...
Vocation is a UK microbrewery, established and run by John Hickling, with a range of craft beers that have distinctive and punchy flavour profiles, and a visual identity, packaging design and naming convention created by Leeds-based studio Robot Food. This draws on the tropical, fruity, floral and hoppy characteristic of the range, and the brewery’s fearless, daring and renegade attitude. This post was updated March...
Yvonne Costello and Ori Hellerstein are a husband and wife team making artisanal chocolate truffles using high quality ingredients and the processes acquired by Ori working as a pastry chef at well-respected restaurants. These skills were then refined whilst running his business The Artisan Bakery creating and supplying fine patisserie and chocolates to trade. Costello + Hellerstein’s philosophy is built around the complete sensory experience,...
The raw meat sector within the dog food industry continues to grow and innovate, reflecting owner’s increasing support and understanding that it can provide a fresh, natural and convenient way for their dogs to receive the nutrients they need. Recognising how unpleasant raw meat can be and looking to take advantage of the expanding market, design studio and now product development specialist Robot...
Capitalising on the increasing demand for healthy protein-rich snacks and sports supplements Kings Biltong, a business established by three former England rugby professionals, have launched a three flavour, cured and sliced, grass-fed British-beef range that offers athletes an “alternative to chalky protein bars and other supplement snacks that miss the mark in terms of both taste and quality perceptions.” Designed...
Under Your Skin is a specialist tattoo and skin care range made up of three treatments; ‘Recover’, ‘Protect’ and ‘Enhance’, developed in response to skin art’s move from sub-culture to the mainstream. Under Your Skin’s brand identity—which included a logotype, original illustrative work and packaging design, developed by Leeds-based Robot Food—was created to appeal to a broad audience, “from the newly marked”...
Stoats is a Scottish oats company that began life in 2005 as a converted American hot dog sales stand serving porridge at summer music festivals around the UK, and now has a range of packed, ready to eat retail products that include flavoured porridge and porridge bars. Stoats recently commissioned Leeds-based independent design studio Robot Food, as part of a complete rebranding exercise,...