“Candela is a women’s footwear and ready-to-wear line created by Gabriela Perezutti. Influenced in part by her childhood spent on a horse ranch in Uruguay, the collection embodies Gabi’s soft femininity, adventurous gaucho spirit and South American roots. We [RoAndCo] conveyed this spirit throughout all iterations of the company’s branding—from business cards and lookbooks to art direction and campaigns—through elements...
Polish design agency For Brands were recently commissioned to create a new visual identity for Seam, a distributor of luxury clothing brands, that would convey a sense of craftsmanship and an eye for detail. For Brands mixes classic typographic detail with contemporary customisation delivered across tactile material choices with hand finished detail, fusing urban, craft and fashion sensibilities....
Minna Palmqvist is described by Bedow, the studio behind her new visual identity as a “critical, Swedish fashion designer”. Following the completion of a masters degree at Stockholm’s Konstfack College of Arts in 2009 Minna launched her own label to further develop her ‘Intimately Social’ series, “an evolving constant challenging the traditional fashion seasons and exploring the obsession with the female body, by merging social...
The Fableists is a children’s clothing company that creates quality basics, predominantly unisex, designed to last with ‘punk rock flair’ and utilitarian, vintage clothing and work wear influence. Their products are underpinned by a sustainable brand philosophy that pays and treats their suppliers fairly, considers its impact on the environment and aims to educate buyers on the complete life cycle of their...
Established by Goldsmiths graduate Holly James earlier this year, Feral Sphere is a UK-based fashion label that creates simple, colourful and comfortable clothing and accessories made from organic cotton using 100% renewable solar and wind energy. The label’s brand identity and packaging solution, created by Mind Design working in collaboration with illustrator Lenia Hauser, was “inspired by Japanese Shinto spirits...
Cocolobo is described by Anagrama – the multidisciplinary design agency behind their new visual identity – as a ‘high-end shopping boutique that caters exclusively to strong women with a confident and in vogue fashion sense’. For the name, Anagrama played with the patrons’ ‘characteristic duality’, with a ‘catchy and fun’ compounding of “Coco” (coconut in Spanish) and “lobo” (Spanish for...
Brazilian fashion blogger Rafaela Abrahao recently commissioned design agency BR/Bauen to develop a new visual identity that would extend across her website and stationery. Drawing on Rafaela’s favourite brands, Prada, Versace and Hermes, and an interest in English nobility for inspiration, BR/Bauen developed a solution that unites the fine illustrative detail and typographical flourish of a blackletter monogram executed with a contemporary and consistent...
Sancy & Regent is a UK-based online boutique retailer of limited edition jewellery created by young international designers. Their visual identity, developed by independent design studio OK-RM, combines classic type, proprietary quirk and subtle embellishment with tactile material choices and a hidden high quality print finish, to convey small-scale craft with consistent, curated quality....
Marwood is London-based tie and neckwear brand founded in 2010. Its collections, handcrafted from British lace and cloth, are sold internationally to boutique stores such as Barneys New York, Tomorrowland Tokyo, Liberty London, and through online retailer Mr.Porter. Multi-disciplinary design studio Everything In Between (EIB) recently developed a new visual identity, label and packaging solution for Marwood that shares the tactile qualities of...
Bernard Boutique is an award-winning fashion store with a thirty year history that mixes the latest collections from established brands such as Givenchy, Alexander McQueen and Stella McCartney with the work of new upcoming designers. The boutique’s new visual identity, recently developed by creative design agency Bunch and extended across signage, bags, boxes, tags and other in-store collateral, contrasts a bold and masculine...
Mi&Mall is an online shopping destination and resource that brings together and supports small to medium designer brands for people interested in fashion, trends and exclusive collections. Based around a simple logo-type, ampersand, a pale colour palette and a tactile print and material choice, Mi&Mall’s visual identity, created by Spanish multidisciplinary design studio Atipo, mixes high fashion and boutique craft...
Deep Search is a Norwegian shoe brand that devotes its time to the inquiry of nature, fundamental human activities and their practical impact on the aesthetic of shoes. Deep Search’s brand identity—which includes a logo, logotype, stationery and packaging solution created by Bielke&Yang—is a neat fine lined and geometric logo-type that sits over the tactile quality of the material choices...