MOAA Architects by Inhouse, New Zealand
Posted: October 9, 2017 Filed under: Architecture and The Built Environment, Logo Reviews | Tags: Architecture Logos, Brand Identity, Brand Identity Reviews, Branding, Branding & Packaging of 2017, Branding Blog, Branding Reviews, Business Card Design, Coloured Paper, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Inhouse, Edge Painted Detail, Fonts in Use: Neuzeit, From New Zealand, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Design Trends: Dynamic Brand Identities, Logo Design Trends: Flexible Logos, Logo Designs, Logo Opinion, Logos, Logotypes, Modular Logos, Print Finishing, Responsive Websites, Sans-serif Typography, Stationery Design, The Best Architecture Logos, The Best Business Cards of 2017, The Best Graphic Design Work of 2017, The Best New Logo Designs of 2017, The Very Best Brand Identities of 2017, The Very Best of 2017, Type Play, Typography, Website Design, Wordmark Design Comments Off on MOAA Architects by Inhouse, New ZealandOpinion by Richard Baird
MOAA Architects was founded in 2010. It has an office in Hamilton, New Zealand, and a portfolio of new builds and renovations that span the residential, education, commercial and public sectors. Highlights include their work on St. Johns Church, a square plan rotated 9 degrees off the street grid, and Piako House, a renovation and extension of 1940s domestic planning to meet a 21st century lifestyle.
MOAA Architects have a passion for ideas and people. An ethos rooted in reduction and a responsiveness to client needs. And an approach that seeks out innovation yet remains friendly and accessible. This is expressed by a flexible new graphic identity of modular play and variety, and a bright yellow and cool grey colour palette designed by Inhouse. This post was updated November 2017 to include images of Inhouse’s work on MOAA Architect’s website.
John Lewis Childrenswear by Charlie Smith Design, UK
Posted: October 3, 2016 Filed under: Fashion, Logo Reviews, Retail | Tags: Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding Reviews, British Design, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Charlie Smith Design, Designed in London, Fonts in Use: Gill Sans, Graphic Design, Graphic Design Blog, Label Design, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Design Trends: Flexible Logos, Logo Designs, Logo Opinion, Logotypes, Minimal Design, Minimal Logos, Minimalist Brand Identities, Retail Logos, Sans-serif Typography, Swing Tag Design, The Best Brand Identities of 2016, The Best Graphic Design Work of 2016, Typography Comments Off on John Lewis Childrenswear by Charlie Smith Design, UKOpinion by Richard Baird.
London-based studio Charlie Smith Design worked with British department store John Lewis to develop the visual identity system and packaging for their childrenswear department. The system needed to appeal to girls and boys aged from 2 to 14 (and presumably their parents), and connect a broad range of accessories and garments that included denim, swimwear, shoes and underwear.
The result is as a contemporary and playful typographic treatment across tags that use arrangement to call out gender, colour to identify different sizes, and materiality to establish a useful communicative contrast yet visual continuity throughout.
London Design Biennale by Pentagram, United Kingdom
Posted: September 9, 2016 Filed under: Art and Design, Graphic Design Reviews, Logo Reviews | Tags: Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding Reviews, British Design, Brochure Design, Business Card Design, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Pentagram, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Design Trends: Flexible Logos, Logo Designs, Logo Opinion, Logotypes, Modernist Brand Identities, Sans-serif Typography, Spot Colours, The Best Brand Identities of 2016, The Best Business Cards of 2016, The Best Graphic Design Work of 2016, Typography, Uncoated Papers & Cards, Wordmark Design Comments Off on London Design Biennale by Pentagram, United KingdomOpinion by Richard Baird.
London Design Biennale is the world’s first purely design-focused biennale from the team behind London Design Festival. It will take place between the 7th and 21st of September at Somerset House. The theme of this year’s event, Utopia by Design, will include entries from 37 countries. These intend to interrogate the history of the utopian idea, engage with some of the issues faced by humanity and suggest possible design-led solutions, all in honour of the 500th Anniversary of Sir Thomas More’s political philosophy classic Utopia. Entries will be judged by The London Design Biennale International Advisory Committee and Jury, composed of leading creative design experts worldwide.
London Design Biennale features an impactful and thoughtful brand identity designed by Pentagram partner Domenic Lippa and team, informed by his decade-long relationship with the London Design Festival. This included wordmark, printed collateral and signage based around an expanding and contracting visual device, a bright orange ink and strong typographical contrast.
