Lumik by Hey, Spain
Posted: November 1, 2017 Filed under: Art and Design, Logo Reviews | Tags: Brand Identity Reviews, Branding & Packaging of 2017, Branding Blog, Branding Reviews, Business Card Design, Colour in Use: Blue, Coloured Paper, Colourful Business Cards, Custom Typefaces & Logotypes, Custom Typography, Design Blog, Design For Print, Design Opinion, Design Reviews, Designed by Hey, Designed in Barcelona, Designed in New York, Duplex Business Cards, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logos, Manufacturing Logos, Sans-serif Typography, Spanish Design, Stencil Cut Logotypes, The Best Custom Logotypes, Typography Comments Off on Lumik by Hey, SpainOpinion by Richard Baird
Lumik is a Spanish lighting design and manufacture company, and partnership between the traditional metalworking company of Francesc and Ferran Martí, and interior designer and art director Frank Domínguez. Together they have 65 years of experience, and have built a catalogue of products with simple forms, moments of colour, elements of play and the industrial. These move between those that are hidden and utilitarian and those designed to be a feature and focal point. Lumik is described as being a trendsetter with a customisable and made-on-demand approach that offers customers a multitude of possibilities. This is expressed by the company’s graphic identity, designed by Barcelona based Hey, through a variety of cheerful and modern colours, a custom typeface, and the strong material qualities of brochure and business cards.
Maisonette by Lotta Nieminen Studio, United States
Posted: October 30, 2017 Filed under: Logo Reviews, Retail | Tags: American Design, Brand Identity Reviews, Branding & Packaging of 2017, Branding Blog, Branding Reviews, Business Card Design, Colour in Use: Blue, Custom Typefaces & Logotypes, Custom Typography, Design Blog, Design For Print, Design Opinion, Design Reviews, Designed in New York, Fonts in Use: GT Walsheim, Gold Foil, Graphic Design, Graphic Design Blog, Illustration, Logo Design & Branding Blog, Logos, Lotta Nieminen Studio, Retail Logos, Sans-serif Typography, Swing Tag Design, The Best Brand Identities of 2016, The Best Custom Logotypes, Type Foundry: Commercial Type, Type Foundry: Grilli Type, Typography, Women of Design 1 Comment »Opinion by Richard Baird
Maisonette is an American online retailer of luxury children’s brands, founded by former Vogue co-workers Sylvana Durrett and Luisana Mendoza Roccia. The retailer carries a carefully selected yet extensive catalogue of clothing, homeware, gifts and accessories that mixes local up-and-coming brands with those that are well-established and international.
Maisonette’s visual identity, designed by New York based Lotta Nieminen Studio, intends to balance and juxtapose a sense of play and a modern sophistication though scribbles and their arrangement and colour, a simple outline logo, similar logotype and a gold block foil finish. These link a variety of assets that include swing tags, stationery, business cards, packaging and website.
This is one of a number of recently documented projects designed over the last few years and uploaded to the Lotta Nieminen Studio website last week. Also check out Rent The Runway, and Cienne.
Omakase Room by Tatsu by Savvy, United States
Posted: July 13, 2017 Filed under: Cafes, Bars and Restaurants, Fonts in Use, Graphic Design Reviews, Logo Reviews | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Branding & Packaging of 2017, Branding Agency, Branding Blog, Branding Reviews, Business Card Design, Condensed Typography, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Savvy, Designed in New York, Fabric Menu Covers, Fonts in Use: Avenir, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Luxury Logos and Packaging Design, Material Thinking, Restaurant & Cafe Menu Designs, Restaurant Logos, Stationery Design, The Best Graphic Design Work of 2017, The Very Best Brand Identities of 2017, The Very Best of 2017, The Very Best of BP&O, Typography 7 Comments »Opinion by Richard Baird
Omakase Room by Tatsu is a unique sushi dining experience located on New York’s Christopher Street. The concept is rooted in the centuries-old family traditions of Japanese Executive Chef and host Tatsu Sekiguchi and the celebration of the individual and personal. This can be experienced in the restaurant’s unique and intimate setting, one that seats only eight, and a menu carefully crafted by Tatsu for one evening and for that specific group of eight, based on their mood, curiosities and preferences.
The restaurant features a light interior design of soft bamboo and fabric centred around Japanese minimalist traditions. Materials a few but high quality, the ceiling is low, and the design of the table and layout of chairs lend the restaurant a quiet and earthy material quality with little distraction, and establish an intimacy with the chef, and focuses the mind on the food.
Building on this, design studio Savvy developed a multi-sensory brand identity, with a similar restraint, materiality and discretion. This offers something of its own subtle character but does not detract from the food, while also working in small thoughtful details such as scent and semi-transparent paper that links type with interior. The project included menus, stationery, business cards and a ceramic gift.
