Aptos Foundation is dedicated to the adoption, decentralisation and advancement of the Aptos ecosystem, providing funds, programs and support that turn ideas into impact. This means offering grants to spark innovation, education to grow new talent, research to strengthen the Aptos protocol, and community programs that connect local builders to global opportunities. Basically it’s about generating innovation, connection and education...
If you had to guess what 3TEMP is and does, it’s hard to imagine many people would come up with the right answer: with no prior knowledge of the company, it sounds like the sort of thing a half-arsed episode of Black Mirror could come up with – some kind of temping agency but everyone is actually AI, or perhaps...
Elevant is an Australian personal loans business that sought a new brand narrative that would elevate the company beyond lending and, instead, build a brand that focused on enriching lives through education, support, and empowerment. The identity design, created by Percept, intends to express a sense of elevation, progress, and the pulse of life — capturing the brand’s forward-thinking spirit and...
A guest article written by packaging expert Lisa Cain. BP&O Voices presents the opinions of industry experts on a wide range of topics....
There’s so much to love about this logo. Designed as part of a general refresh, the new logo for AI website builder Network Solutions adds a bit of energy to a rather generic web redesign. A set of networked shapes–rotating an S to also create an N–combine to form a radiant star. This really flies as the basic N/S letter...
Kanal is a museum-to-be with an admirable yet bold raison d’être that defies much of what we think we know about the nature of highbrow cultural sites: not a “finished institution, but a cultural project in motion,” as its general director Yves Goldstein puts it. Based in Brussels, Kanal will – somewhat surprisingly – become the city’s only museum of...
The Huntington, a century-old cultural and research institution known for its gardens struggled to communicate the breadth of what it actually is: a research library spanning ten centuries, an art museum with nearly 50,000 works, and botanical collections spread across 200 acres. Base Design describes one of the central aims of the rebrand was to highlight The Huntington’s “360° nature...
The best branding and packaging projects – or at least the ones that most excite this slightly jaded old design hack – are those that not only take a category and do something genuinely innovative within it, but the ones that rethink structure as much as style. The identity for Eat Dirt does all that and more, and so safe...
A guest article written by packaging expert Lisa Cain. BP&O Voices presents the opinions of industry experts on a wide range of topics....
Another day, another soft drink with a wild new angle: in the last year or so we’ve undoubtedly seen some impressive entrances to the category, from the shouty Yaté yerba maté to ‘braincare beverage’ Rolus to London-brewed water kefir brand Agua de Madre, to the unhinged Y2K lunacy of Fhirst. Now, meet Xochi, a prebiotic agave soda made with 100%...
When it comes to brand design, of all the sectors, mobile networks seem to play it pretty safe: functional, practical, all in all, pretty dry – or at the very least, unadventurous. Some are better than others, of course: I for one think that Giff Gaff’s wordmark is actually alright – I’m far from opposed to the quirk in joining...
A guest article written by packaging expert Lisa Cain. BP&O Voices presents the opinions of industry experts on a wide range of topics....