New York Architecture Book Fair by Pentagram
Posted: December 5, 2018 Filed under: Architecture and The Built Environment, Art and Design | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Branding Blog, Branding Reviews, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Pentagram, Form Language, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Natasha Jen, The Best Graphic Design Work of 2018, The Best Logo Designs of 2018, The Very Best Brand Identities of 2018, The Very Best of 2018, Typography, Women of Design, Wordmark Design Comments Off on New York Architecture Book Fair by PentagramOpinion by Richard Baird
Storefront for Art and Architecture is an independent not-for-profit art and architecture organisation, located in New York’s Soho, dedicated to advancing architecture, art and design. To further this remit the organisation developed the New York Architecture Book Fair, an event and platform that brings together authors, designers, publishers, critics and readers to consider, through a programme of discussion, installation and pop-ups, which publications have driven architectural and design discourse forward through their insight and contemporary relevance. This took place at the Storefront for Art and Architecture and at local bookstores throughout the city in June.
Pentagram partner Natasha Jen and team led the design and development of the visual identity for the first edition of the New York Architecture Book Fair. This is built around a form language that makes a connection between the spine of a book and the side elevation of a building plan but also explores the liminal space between the printed book and architecture structure, and the material and digital space the visual identity needed to exist within. This links a variety of communication materials for the event, these included motion graphics and data visualizations, book design, tote bags and signage.
Atlantic Theater 2018 – ’19 Season by Pentagram
Posted: September 11, 2018 Filed under: Graphic Design Reviews, Theatre | Tags: Brand Identity, Brand Identity Reviews, Branding, Branding Blog, Branding Reviews, Campaign Design, Colour in Use: Fluorescent, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Pentagram, Fluorescent Ink, Form Language, Graphic Design, Graphic Design Blog, Paula Scher, Poster Design, Sign Design, The Best Graphic Design Work of 2018, The Very Best of 2018, The Very Best of BP&O, Theatre Logos, Theatre Programme, Typography, Women of Design Comments Off on Atlantic Theater 2018 – ’19 Season by PentagramOpinion by Richard Baird
Atlantic Theater Company continues to work with Paula Scher and her team at Pentagram, this time on the campaign for their 2018–19 season. This is characterised by a contrast of bright fluorescent gradients and solid black ink. These fill, define and intersect the condensed sans-serif letterforms and graphic emblem of the theatre; the megaphone A, designed and introduced in 2015. This runs across a printed programme of upcoming productions, kids programming and educational opportunities.
OfficeUS Manual by Pentagram
Posted: July 30, 2018 Filed under: Architecture and The Built Environment, Art and Design, Graphic Design Reviews | Tags: Book & Magazine Cover Design, Book & Magazine Design, Design Blog, Design For Print, Design Reviews, Design Reviews: Editorial Design, Designed by Pentagram, Editorial Design, Graphic Design, Graphic Design Blog, Natasha Jen, The Best Graphic Design Work of 2018, The Very Best of 2018, Women of Design Comments Off on OfficeUS Manual by PentagramOpinion by Richard Baird.
OfficeUS Manual is a guide to the American architectural workplace over the past century. It is the third book in the OfficeUS series which deals with the development of international US architectural practices, and offers insight into the office life of these over the past 100 years; how they have changed and remained the same. It does this through the compiling and presentation of job listings, timesheets and estimates, work furniture and reception areas, office hours and benefits.
The book is marked by its approach; a balance of criticality, conviviality and deadpan documentation, in its mix of isolated objects, technical drawings and iconography, contemporary reflections by more than fifty architects, artists and writers, and a scope that covers the meta, macro and micro.
The book was edited by Eva Franch, Ana Miljački, Carlos Mínguez Carrasco, Jacob Reidel and Ashley Schafer and published by Lars Müller Publishers. It is a paperback measuring 160 × 240mm, made up of 288 pages featuring 461 illustrations and was designed by Pentagram partner Natasha Jen and team.
