A’18 by Pentagram
Posted: January 7, 2019 Filed under: Architecture and The Built Environment, Graphic Design Reviews | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Branding Blog, Branding Reviews, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Pentagram, Form Language, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Natasha Jen, The Best Graphic Design Work of 2018, The Best Logo Designs of 2018, The Very Best Brand Identities of 2018, The Very Best of 2018, Typography, Women of Design, Wordmark Design Comments Off on A’18 by PentagramOpinion by Richard Baird
AIA Conference on Architecture is an annual three-day event that explores what is new and now in architecture and design. In 2018 this took place between June 21st and 23rd at Manhattan’s Javits Center, a pioneering modernist space frame structure designed by architect James Ingo Freed. The event is made up of workshops, seminars and city tours across the five boroughs of New York City as well keynotes from those working within the fields of both architecture and design who spoke of their approaches to making a difference to cities across the globe.
Pentagram partner Natasha Jen and team developed the visual identity for A’18, building on the graphic identity developed for AIA, also designed by Pentagram. This captures the vibrancy and life of the city, and the idiosyncrasies of its diverse neighbourhoods. This linked the welcome desk with takeaway assets that included tote bags, Metro Cards and city map.
New York Architecture Book Fair by Pentagram
Posted: December 5, 2018 Filed under: Architecture and The Built Environment, Art and Design | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Branding Blog, Branding Reviews, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Pentagram, Form Language, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Natasha Jen, The Best Graphic Design Work of 2018, The Best Logo Designs of 2018, The Very Best Brand Identities of 2018, The Very Best of 2018, Typography, Women of Design, Wordmark Design Comments Off on New York Architecture Book Fair by PentagramOpinion by Richard Baird
Storefront for Art and Architecture is an independent not-for-profit art and architecture organisation, located in New York’s Soho, dedicated to advancing architecture, art and design. To further this remit the organisation developed the New York Architecture Book Fair, an event and platform that brings together authors, designers, publishers, critics and readers to consider, through a programme of discussion, installation and pop-ups, which publications have driven architectural and design discourse forward through their insight and contemporary relevance. This took place at the Storefront for Art and Architecture and at local bookstores throughout the city in June.
Pentagram partner Natasha Jen and team led the design and development of the visual identity for the first edition of the New York Architecture Book Fair. This is built around a form language that makes a connection between the spine of a book and the side elevation of a building plan but also explores the liminal space between the printed book and architecture structure, and the material and digital space the visual identity needed to exist within. This links a variety of communication materials for the event, these included motion graphics and data visualizations, book design, tote bags and signage.
New Architecture in South Tyrol 2012—2018 by Studio Mut
Posted: October 29, 2018 Filed under: Architecture and The Built Environment, Graphic Design Reviews | Tags: Book & Magazine Cover Design, Book & Magazine Design, Book Review, Custom Typography, Design Blog, Design For Print, Design Reviews: Editorial Design, Editorial Design, Graphic Design, Graphic Design Blog, Italian Design, Magazine Design, Magazine Spreads, Studio Mut, The Best Graphic Design Work of 2018, The Very Best of 2018 Comments Off on New Architecture in South Tyrol 2012—2018 by Studio MutOpinion by Richard Baird
New Architecture in South Tyrol—a travelling exhibition and catalogue—brings to light the unique architectural boom happening in Alto Adige, also known as South Tyrol, the predominantly German-speaking northern-most province of Italy.
Selected by an international jury, the catalogue focuses on fifty-nine buildings from the region, realised between 2012–2018, and have gained local contemporary architects international recognition. These buildings are marked by their keen sense of locality and materialisation. This is documented throughout the exhibition catalogue by way of images and plans. Texts in English, German and Italian augment these, providing a comprehensive survey of recent architectural trends and developments in the region with the intention of facilitating international comparison.
