Opinion by Richard Baird.
Dissabtes MACBA (“MACBA’s Saturdays”) is a partnership between The Museum of Contemporary Art of Barcelona (MACBA); an iconic architectural symbol and one of the city’s leading cultural institutions, and the Japanese fashion retailer UNIQLO who recently arrived in Barcelona, and due to open its second store this year.
The Dissabtes MACBA initiative offers free entry to the museum every Saturday evening, 4–8pm, and invites visitors to participate in a wide range of differential events and activities that will include workshops, concerts and performances, as well as an opportunity to meet some of the artists who have work on display. To mark the initiative, collaborative spirit, and serving to bring the UNIQLO brand into the local consciousness, Barcelona-based studio Hey was commissioned to create a campaign that represented the close relationship between MACBA and UNIQLO within the city’s centre. This is expressed through both form and colour language, in a striking and singular gesture, elevated by its repetition across a variety of different communicative modes and formats that included posters, banners, bus ads and digital screens throughout the museum.
Opinion by Richard Baird
Lukas/Markus is a decade-long photographic project by Kalle Sanner shot with a large format camera and exploring the mirrored and connected chapels of Saint Lukas and Saint Markus designed by architect Sven Brolid. The structure was built during the 1960s, a period when Swedish functionalism was at its height, and is located in the Western Cemetery of Gothenburg.
The book, released May 2018 and co-published by ll’Editions and Blackbook Publications, exists in two versions. The first is an 82 page cloth-bound hardcover trade edition that measures 200 x 223 mm and the second is a special edition housed within a handmade clamshell box that includes an embroidered handkerchief and one of three c-prints signed and numbered by the photographer. Both of these books were designed by Scandinavian studio Lundgren+Lindqvist.
Opinion by Richard Baird
Enter Arkitektur is a Swedish two-office architectural practice located in the cities of Jönköping and Gothenburg. It has a rich history that goes back to the 1950’s and a portfolio that moves between residential housing and commercial building projects.
In response to restructuring and expansion, the practice worked with Lundgren+Lindqvist to develop a graphic identity that would better represent their legacy, contemporary structures and forward outlook. This builds out the arrow of their original identity—maintaining some form of continuity—into a more distinctive and immediate architectural motif, pairing this with type, introducing a broader colour palette and creating a new online platform to showcase Enter Arkitektur’s work.
To mark the launch of their new graphic identity, Lundgren+Lindqvist developed a range of gifts. These included illustrative A5 postcards, gift wrap to coincide with Christmas, knitted scarves, silkscreened tote bags and hand-bound notebooks alongside more formal documents and assets such as brand guidelines, stationery set, business cards and website.