GT Alpina is described by type foundry and BP&O regular GrilliType as a workhorse serif that also delights in playing with the very meaning of concept, reaching into the ‘grab bag of typographic history to resurrect shapes some may falsely see as too expressive’. This feels an apt description for Antara 128, and the visual identity created by Mucho that...
A visual identity just as Instagrammable as the ‘the world’s most Instagrammed cake’. Sydney bakery Black Star Pastry has been on the ascendancy, from local pastry maker to global cult status, racking up millions of views, thousands of loyal followers and generating hype around its ‘original cakes woven together with poetic storytelling’. Working with Japanese illustrator Noritake, (known for his...
Happy Maple is a Adelaide-based bakery dedicated to producing small batch 100% vegan donuts, baked not fried, made from gluten, tree nut and peanut free recipes. Orders are by phone, e-mail or through their pop-up stores. There is no website, just a social media presence with lots of donut images, a personable approach to communication, and a cheerful brand identity created by...
Lune Croissanterie is a Melbourne based bakery dedicated to the craft of Viennoiserie. After gaining a cult following and amassing long cues it quickly outgrew its small shop and moved into a larger warehouse space in the suburb of Fitzroy which features a distinctive interior design by Studio Esteta. To coincide with this move, Lune Croissanterie worked with the Australian graphic design studio A Friend Of Mine to...
Melba is a pâtisserie and cafe, located on the corner of The Strand and Savoy Place in London’s North Bank, and is one of nine places to eat and drink at The Savoy hotel. The patisserie is described as offering a glimpse into the exclusive and luxury world of The Savoy, and is the first time that the hotel, accessed via private...
Neat Confections is a San Pedro-based pastry shop creating handmade biscuits and cakes using organic spices and fruits, are absent decoration and specifically developed as a wine or tea accompaniment. Neat Confectionery’s brand identity and packaging solution, designed by Anagrama, draws its inspiration from the theme of perfection and craft, which is then visualised through what the studio describe as a “pureness” of their...
Violeta is described by Anagrama, the design studio behind its new brand identity and packaging treatment, as an Argentinian bakery, named after its founder, that creates hand-crafted breads, cakes and pastries from its location in the Buenos Aires district of Las Lomas de San Isidro. Following more than 30 years of business and in lieu of a plan to begin...
Established in 1891 by Karl and Berta Fazer and located in Helsinki district of Kluuvikatu, Fazer began life as a French-Russian conditory that has grown to become one of Finland’s largest food companies, working within the bakery, confectionery, and work-place restaurant sectors. Summer 2013 saw the return of Fazer’s café chain to Helsinki with locations in the centre of the city and in the...