Agder Bryggeri by Frank, Norway
Posted: Filed under: Fonts in Use, Food and Drink, Graphic Design Reviews, Packaging Reviews | Tags: Alcohol Packaging, Beer Packaging, Best Packaging Designs, Branding & Packaging of 2017, Craft Brewery Packaging, Creative Packaging, Design Blog, Design For Print, Design Opinion, Design Reviews, Designed in Oslo, From Europe, From Scandinavia, Graphic Design, Graphic Design Blog, Hand Lettering, Lettering, Logos, Minimal Design, Minimal Package Design, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Packaging Shortlist 2017, Sans-serif Typography, The Best Graphic Design Work of 2017, The Very Best of 2017, The Very Best of BP&O, The Very Best Packaging of 2017, Typography Comments Off on Agder Bryggeri by Frank, NorwayOpinion by Richard Baird
Agder Bryggeri is a well-regarded and historical name amongst breweries throughout Norway. It was first established in 1900 but was closed down in 1904 due to operational problems. Recently, the brewery has been resurrected as part of Norsk Bryggerier’s commitment to local beer brands, and is now sold throughout the Agder counties of southern Norway. As part of this resurrection Oslo-based design studio Frank delivered brand strategy, concept, visual identity and packaging design for Agder Bryggeri. Taking inspiration from the “de hvite byene” or “white towns”, and the sailing heritage of the region, the studio established a sea-breezy and minimal expression using the craft and windswept character and flourishes of a distinctive logotype, blue and green ink, white background and plenty of space.
Carlsberg Black Gold by Kontrapunkt, Denmark
Posted: Filed under: Food and Drink, Graphic Design Reviews, Packaging Reviews | Tags: Alcohol Packaging, Beer Packaging, Best Packaging Designs, Branding & Packaging of 2017, Creative Packaging, Danish Design, Design Blog, Design For Print, Design Opinion, Design Reviews, Designed by Kontrapunkt, Designed in Copenhagen, From Europe, From Scandinavia, Graphic Design, Graphic Design Blog, Minimal Design, Minimal Package Design, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Packaging Shortlist 2017, Sans-serif Typography, The Best Graphic Design Work of 2017, The Very Best of 2017, The Very Best of BP&O, Typography Comments Off on Carlsberg Black Gold by Kontrapunkt, DenmarkOpinion by Richard Baird
Carlsberg is a Danish beer brand founded in 1847 by J.C. Jacobsen. It is part of the Carlsberg Group portfolio which also includes Tuborg, Kronenbourg and Somersby cider, as well as Carlsberg Export and Carlsberg Black Gold. Carlsberg has a significant heritage. And, like many other beer brands, has largely conveyed this using the visual language and associated legacy of the beer bottle label, which then made it on to cans.
Carlsberg has begun a steady move towards a more current visual expression. This is characterised by a concise communicative intention and a stylistic minimalism. This can be seen, initially, in the packaging design of the Carlsberg can for the German market, created by Copenhagen-based studio Kontrapunkt, and in the redesign of Carlsberg Black Gold, also by Kontrapunkt. Black Gold is a dark pilsner, brewed in the same manner as Carlsberg’s premium variety, only for longer, giving it a richer flavour profile and higher alcohol content. This difference is conveyed immediately using a black and gold print finish.
Brewdog Abstrakt by O Street, United Kingdom
Posted: Filed under: Food and Drink, Graphic Design Reviews, Logo Reviews, Packaging Reviews | Tags: Alcohol Packaging, Beer Packaging, Best Packaging Designs, Brand Identity Reviews, Branding Blog, Branding Reviews, Brewdog, British Design, Colour in Use: Blue, Condensed Logotypes, Condensed Typography, Craft Beer Logos, Craft Beer Packaging, Craft Brewery Logos, Craft Brewery Packaging, Creative Packaging, Custom Typefaces & Logotypes, Custom Typography, Design Opinion, Design Reviews, Designed by O Street, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Microbrewery, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Sans-serif Logotypes, Spot Colours, Structural Package Design, The Best Graphic Design Work of 2016, The Best Packaging of 2016, The Very Best of 2016, Typography, Uncoated Papers & Cards Comments Off on Brewdog Abstrakt by O Street, United KingdomOpinion by Richard Baird.
Brewdog’s Abstrakt is a limited edition craft beer concept that has released 20 different varieties since it began in 2010. Each beer is bottle-conditioned (bottled with a small amount of yeast, providing further fermentation and maturation), brewed and released just once, individually numbered and known only by their release code. It is a concept described as more art than beer, as boundary pushing and blurring the line between categories.
Graphic design studio O Street worked with Brewdog to create a new brand identity and packaging system for Abstrakt, informed by its creative, limited edition concept, flavour varieties, individually crafted nature and the use of release codes rather than names. This is expresses through colour, typography, print finish and structural design.
