The International by Studio South, New Zealand
Posted: August 5, 2016 Filed under: Graphic Design Reviews, Logo Reviews, Material & Print Specs, Property | Tags: Arjowiggins Papers, Best Awards Winners, Blind Emboss, Brand Identity, Brand Identity Reviews, Branding, Branding & Interior Design, Branding Agency, Branding Blog, Branding Reviews, Brochure Design, Business Card Design, Colorplan Papers and Boards, Copper Block Foil, Corporate Identity Design, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Studio South, Designed in Auckland, From New Zealand, G.F Smith Papers & Boards, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Material Thinking, Metallic Spot Colours, Minimal Design, Minimal Logos, Minimalist Brand Identities, Modernist Brand Identities, Property Development Logos, Sans-serif Typography, The Best Brand Identities of 2016, The Best Business Cards of 2016, The Best Graphic Design Work of 2016, The Very Best of 2016, The Very Best of BP&O, Typography, Uncoated Papers & Cards Comments Off on The International by Studio South, New ZealandOpinion by Richard Baird.
The International is a new apartment complex, located not far from Auckland’s Albert Park, with 88 luxury residencies. The building, a repurposed former office, is currently being transformed into an iconic structure with a contemporary exoskeleton of elongated beams. To promote the building and help sell apartments off-plan, the graphic designers at Studio South worked with the developer behind The International to create a holistic brand identity and marketing package.
Alongside a variety of printed assets, which included brochures, stationery, business cards, event invitations and floorplans, Studio South were also involved in the spatial design of an apartment showroom, informed by the earthy tones of Rufus Knight’s interior design and taking their cues from luxury brands. This post features some extensive specification insight so be sure to scroll down to the bottom of the article.
Wagon Wheel by Perky Bros, United States
Posted: June 10, 2016 Filed under: Fonts in Use, Graphic Design Reviews, Logo Reviews, Property | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding Reviews, Brochure Design, Business Card Design, Copper Block Foil, Corporate Identity Design, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Perky Bros, Foil Blocking, Fonts in Use: Dada Grotesk, Graphic Design, Graphic Design Blog, Kraft Paper, Letterpress, Letterpress Business Cards, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Pastel Coloured Papers, Sans-serif Logotypes, Sans-serif Typography, Surface Texture, The Best Brand Identities of 2016, The Best Business Cards of 2016, The Best Graphic Design Work of 2016, The Very Best of 2016, Type Foundry: Optimo, Typography, Unbleached Materials, Uncoated Papers & Cards Comments Off on Wagon Wheel by Perky Bros, United StatesOpinion by Richard Baird.
Wagon Wheel is a Nashville-based boutique real estate title and escrow company established by three partners with substantial experience working for larger corporate law offices who wanted to establish a company with a more casual corporate culture and client experience. This, and Wagon Wheel’s Nashville roots, is expressed throughout its new brand identity, designed by graphic design studio Perky Bros, using a combination of a strong graphic approach and tactile material choices. This extends across folders, business cards, coasters, posters and signage.
Learig by The District, United Kingdom
Posted: June 3, 2016 Filed under: Fonts in Use, Graphic Design Reviews, Logo Reviews, Property | Tags: Brand Guidelines, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding Reviews, British Design, Business Card Design, Colour in Use: Fluorescent, Colour in Use: Green, Corporate Identity Design, Design For Print, Design News, Design Opinion, Design Reviews, Designed by The District, Fluorescent Ink, Fonts in Use: Brandon, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Minimal Design, Minimal Logos, Minimalist Brand Identities, Modernist Brand Identities, Property Development Logos, Sans-serif Typography, The Best Brand Identities of 2016, The Best Business Cards of 2016, The Best Graphic Design Work of 2016, Typography, Uncoated Papers & Cards Comments Off on Learig by The District, United KingdomOpinion by Richard Baird.
Learig is a UK-based commercial and residential property developer managing projects end to end, from planning to design to build, and the financial considerations that link each of these stages. This end to end management, and Learig’s three tiers of expertise, is visually articulated by its new brand identity, designed by The District, through a logo of three stacked blogs which extend out to guide people through property, linking information and punctuating neutral white walls with a distinctive neon green. The project also included stationery, business cards, brand guidelines, interior signage and brochure design linked by bold colour and consistent type.
