Bruce Juice by Marx Design
Bruce Juice is a 100% raw, cold pressed, fruit juice and plant milk brand new to the Australian market. It launched this year with five juice and vegetable blends, Red, Redder, Orange, Greener, Golden and Nutter, an almond milk, and a packaging and visual identity treatment by New Zealand based graphic design studio Marx Design. Using a mix of illustration and texture, loose hand drawn logotype and custom typography, bright...
O/O Brewing by Lundgren+Lindqvist
O/O Brewing is a high-end craft brewery, set up in 2011 by Olle Andersson & Olof Andersson, with premises in the Swedish city of Gothenburg. O/O worked with Scandinavian graphic design studio Lundgren+Lindqvist, who had created labels for a variety of other O/O beer, to develop new packaging for their brews. The studio revised and simplified the design system from earlier releases but continued to...
Pressbyrån by Bold
Pressbyrån is a Swedish convenience store with over 300 locations nationwide, and one of the country’s most recognised brands. It retails fresh pastry, sweets, coffee and hotdogs, alongside groceries, public transport tickets, magazines and papers, amongst a few other things. Stockholm based graphic design studio Bold worked with the store to create new packaging for its range of consumable products with the...
Loving Earth by Round
Loving Earth is an Australian business, established in 2007 by Scott Fry and Martha Butler, that produces a variety of chocolates, snacks, cereals, butters and spreads. All of Loving Earth’s products are made from high quality, organic and fairtrade ingredients, and include ranges that are gluten, grain, dairy and sugar-free. Although taking advantage of a growing multi-million dollar industry, Loving Earth’s values are...
Springs’ Smokery by Distil Studio
Springs’ Smokery has been producing high quality smoked salmon for three generations from its location in South Downs, UK, using Sussex oak and a traditional dry-salting process which has remained unchanged for 50 years. Springs’ recently worked with graphic design studio Distil to develop a new visual identity and package design. Distil’s treatment is an exercise in aesthetic impact derived from colour...
BOL by B&B Studio
BOL is a range of vegetable pots made from fresh natural ingredients using recipes inspired by local chefs and street market stalls from a variety of international destinations, packed and presented with a modern on-the-go convenience in mind. BOL was created by Paul Brown, the former general manager of Innocent’s food division, following the company’s exit from the category, and features...
Fever-Tree by B&B Studio
Responding to the continued and widespread use of preservatives, artificial sweeteners and cheap aromatics, Charles Rolls and Tim Warrillow combined their experience of the beverage and luxury food industries to develop a tonic made from natural high quality ingredients. Since its launch in 2005, under the brand Fever-Tree—the colloquial name for the cinchona tree, source of quinine, a key ingredient in tonic—the range has grown year...
Nongfu Spring Mineral Water by Horse
Nongfu Spring is a bottled mineral water brand and a leading Chinese beverage business. Nongfu worked with British design studio Horse to develop a new package design treatment that, using labels illustrated by designer Brett Ryder and a distinctive structural design with a slim profile and proprietary leak-free sports cap, would engage the youth market....
Bocce’s Bakery by Robot Food
Bocce’s Bakery creates nutritious handcrafted dog treats from natural, nutritious, locally sourced and seasonal ingredients from its premises in the New York borough of Brooklyn. Each of the bakery’s treats are batch-produced from four or less ingredients, brought together using simple wheat-free recipes, and born of a passion for conscientious organic cookery and inspired by Bocce, a biscuit loving dog who was carrying a few extra pounds. Bocce’s reached out...
Vocation Brewery by Robot Food
Vocation is a UK microbrewery, established and run by John Hickling, with a range of craft beers that have distinctive and punchy flavour profiles, and a visual identity, packaging design and naming convention created by Leeds-based studio Robot Food. This draws on the tropical, fruity, floral and hoppy characteristic of the range, and the brewery’s fearless, daring and renegade attitude. This post was updated March...
Beanworks by Paul Belford Ltd
Beanworks is a UK wholesale coffee roaster and supplier, coffee machine specialist and barista training school. It prepares its beans using a customised vintage Italian drum roasting machine that allow it to digitally monitor process, and produces a range of single and multi-origin coffee varieties. Although the roaster embraces contemporary artisanal coffee culture, when it comes to naming conventions it favours the utility of numbers,...
The London Crisp Co. by B&B Studio
The London Crisp Co. is a new hand cooked British crisp range, now available in local pubs throughout London, with a packaging treatment developed by B&B Studio. Absent the story you might expect from a small artisan crisp brand and avoiding the current favour for reduction, B&B Studio’s approach goes all in for provenance and visual impact, embracing a rich...