Opinion by Richard Baird.
Art Museum unites the Justina M. Barnicke Gallery and the University of Toronto Art Centre as one new institution dedicated to exhibition and education. It is one of the largest gallery spaces for the visual arts in Toronto and is housed within an iconic gothic-style building.
The museum worked with Canadian graphic design studio Underline to develop a new visual identity system that would emphasise its placement within the city, and engage both the university community and the Toronto public. This links, through type, layout and multi-colour, a variety of print communications that included brochures, programs, posters, signage and website.
Curated by Richard Baird.
February’s highlights included Karoshi’s custom type, stationery, tags, photography and website for homeware business Thanda, Werklig’s brand identity for Helsinki’s seaside destination Hernesaaren Ranta and ico’s work for London restaurant Shauang Shuang. However, there were five projects that stood out, and have made it into BP&O’s Best Of Series.
This feature brings together the most interesting, unexpected or unusual projects published on the site each month for another opportunity to be seen and shared. These typically balance a strong concept with a compelling aesthetic that appropriately plays with material colour and texture, form, type, layout and print finish.