OpenView by Pentagram, United States
Posted: Filed under: Business, Banking, Law and Finance, Graphic Design Reviews, Logo Reviews | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding Reviews, Business Card Design, Corporate Identity Design, Custom Typefaces & Logotypes, Custom Typography, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Pentagram, Edge Painted Detail, Emboss Detail, Graphic Design, Graphic Design Blog, Investment Logos, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Sans-serif Typography, Stencil, Technology Logos, The Best Brand Identities of 2016, The Best Business Cards of 2016, The Best Graphic Design Work of 2016, Typography, Uncoated Papers & Cards, White Ink, Women of Design Comments Off on OpenView by Pentagram, United StatesOpinion by Richard Baird.
OpenView is a Boston-based business dedicated to investing in and helping to grow what are described as expansion-stage companies that are working in the software development sector. OpenView has a unique hands-on approach, and worked with Pentagram’s Natasha Jen to express this through positioning, tone of voice and visual identity design. This included custom typography, stationery, business cards, website and interior graphics.
Francina Models by Mucho, Spain
Posted: Filed under: Fashion, Graphic Design Reviews, Logo Reviews | Tags: Brand Identity, Brand Identity Reviews, Branding, Branding Blog, Branding Reviews, Business Card Design, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Mucho, Designed in Barcelona, Edge Painted Detail, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Minimal Design, Pastel Colours, Serif Logotypes, Spanish Design, Stationery Design, The Best Brand Identities of 2016, Typography, Uncoated Papers & Cards Comments Off on Francina Models by Mucho, SpainOpinion by Richard Baird.
Francina Models is a Barcelona-based fashion agency, led by Mireia Verdú, with over 30 years of experience. It was the first modeling agency in Spain to offer an acting and training academy and, over recent years, has began to diversify, committing itself to the discovery of new talent and the representation of a variety of fashion profiles and international models. With a desire to express this diversification, its 30 year legacy and a well-respected position within the industry, Francina Models approached graphic design studio Mucho to develop a new visual identity system that would reach across model and business cards, stationery, signage and online presence.
Lux Capital by Mucho, United States
Posted: Filed under: Logo Reviews, Technology | Tags: American Design, Animated Logos, Brand Guidelines, Brand Identity, Brand Identity Reviews, Branding, Branding Blog, Branding Reviews, Business Card Design, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Mucho, Edge Painted Detail, Fonts in Use: Brown, Graphic Design, Graphic Design Blog, Investment Logos, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Minimal Design, Minimal Logos, Minimalist Brand Identities, Modernist Brand Identities, Sans-serif Logotypes, Sans-serif Typography, Typography, Uncoated Papers & Cards Comments Off on Lux Capital by Mucho, United StatesOpinion by Richard Baird.
Lux Capital is an American venture capital firm investing in the fields of science and technology, partnering with inventors who challenge the status quo and what we currently understand as the laws of nature to bring futuristic ideas to life.
Graphic design studio Mucho developed a simple brand identity for Lux Capital that expresses the collaborative nature of today’s innovations, and the remixing of ideas, by drawing out and emphasising the × and + within the name through the angle of the logotype. It is a simple typographical observation given a relevant conceptual basis. This then extends across business cards, note cards, stationery and website.
