BPO


LogoArchive Issue 1

LogoArchive #1 – Logo design zine published by BP&O and designed by Richard Baird

This first edition of LogoArchive in print was conceived, designed and sent to the printers for quotation within a day. It was inspired by a panel discussion that took place the day before at Somerset House as part of the exhibition Print! Tearing It Up. Today’s zine format and the revival of the independent publishing spirit of the past is a provocation. It is an opportunity to further the practice of research, archival and dissemination beyond the book. A chance to investigate the potential of both individual object and its context within an ongoing project.

This first edition is a compact 10 pages printed on Colorplan Ebony 175gsm with eight passes of white and finished with black staples, it is a small first step but with ambitions to grow into a compelling and accessible series with each new zine marking its role within a continuum through the addition of an extra sheet (4pp). It is the first printed piece to fall under the BP&O publishing arm and hope our readers will get behind this.

UPDATE: LogoArchive #1 has sold out. Thanks to everyone who bought a copy, to those that have shared images on Twitter and Instagram, those that took copies for their shops, and to LogoDesignLoveDesign Week and Dezeen for writing articles about the project. I’m currently working on #2 and expect to have it ready early to mid-August.

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LogoArchive #1 by BP&O (Preview)

The first edition of LogoArchive in print was conceived, designed and sent to the printers (for quotation) within a day. It was inspired by a panel discussion that took place the day before at Somerset House as part of the exhibition Print! Tearing It Up. Today’s zine format and the revival of the independent niche publishing spirit of the past is a provocation. It is an opportunity to further the practice of research, archival and dissemination beyond the book. A chance to investigate the potential of both individual object and ongoing project. LogoArchive #1 is a compact 12 pages that will be printed by WithPrint on Colorplan Ebony 175gsm with a white ink and finished with black staples. It is a small first step but has ambitions to grow into a compelling and accessible series with each new zine marking its role within a continuum through the addition of an extra sheet (4pp).

An early release is now available at Counter-print.


Hages by The Studio

Opinion by Richard Baird

Logo, stationery, bags, signage and t-shirts by The Studio for Stockholm-based independent electronics retailer Hages

Hages began selling shortwave radios in Stockholm during the 1940s and is one of the oldest of its kind in Sweden. While the retailing of electronic goods has changed dramatically, sold increasingly online and on price by large chains, Hages has remained true to an independent spirit and established and developed a solid reputation.

To coincide with the opening of their second store, Stockholm based The Studio worked with Hages to develop a new graphic identity, moving it from Hages TV & Video to Hage, creating a modern and reductive visual expression and reinforcing this through repetition across signage, stationery, business cards, t-shirts and bags.

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