BPO


Felt Coffee by Studio fnt

Opinion by Richard Baird

Logotype and packaging design by Studio fnt for South Korean coffee shop and coffee brand Felt

Felt is a coffee shop in Seoul with their own brand of speciality coffee which has been sourced by way of direct trade and roasted in Gyeonggi-do, a populous (relevant later) province of South Korea. They opened their first store in September 2015 and a second in October 2018. The team at Felt see every part of the coffee experience; its growing, harvesting, sourcing, roasting, preparing, branding, packaging and spatial experience as part of a total project, visiting coffee-producing regions to handpick raw beans, engage the quality control of professional green bean buyers, cuppers, roasters and baristas, in the creation of thoughtful space and in the commissioning of Studio fnt to develop visual identity.

Drawing on the experience of drinking the same coffee in the same space, a shared feeling but peripheral connection, Studio fnt worked with Felt to develop a visual identity and packaging for its coffee ranges. This is characterised by the simple and textural, and the precise and immediate, unified by a thoughtful and subtle concept, the use of intersecting lines and the demarcation and crossing of space.

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Hands On: MacGuffin Magazine. No.6

Opinion by Richard Baird

Hands On: MacGuffin Magazine. No.6 by Sandra Kassenaar

MacGuffin is a biannual design, art and crafts magazine that commissions stories on, around or jumping off from ordinary things, uncovering personal and curious relationships with the objects that surround us. Issues 1 to 5 explored The Bed, The Window, The Robe, The Sink and The Cabinet. The Ball, MacGuffin Magazine No.6 Autumn/Winter 2018, the one BP&O has its hands-on, takes a look those related to the spherical; from the ballpoint pen to the disco ball, Harvey Ball (the designer of the smiley face), to the Biosphere and the sphere as the building block in which to shape a Japanese future.

The magazine mixes writing styles and lengths with documentary and cinematic stills, still life and artworks, the diagrammatic, illustrative and iconographic. Featured writers include Danish artist Nicolai Howalt, graphic designer Paul Gangloff and Real Review’s Jack Self who reflects on Bisosphere 2, an eco-futurist experiment.

MacGuffin, in its content, manages to draw beauty from the banal, the hidden and the utilitarian, elevating the every using a plethora of interesting and revealing philosophical, historical and socio-cultural insights. These moves from the micro, macro and abstract, viewed through an architectural or art and design lens. There is, occasionally, a form of meta-criticism at play which is a nice observation on the spherical type element of the Selectric Typewriter, nicknamed the golf ball, doing the hitting, rather than being hit. However, the publication largely leans towards the simple joy of revealing the idiosyncrasies and legacies of the commonplace or the overlooked. The spirit of this is expressed graphically, typographically and materially by editors Kirsten Algera and Ernst van der Hoeven working with Dutch Designer Sandra Kassenaar. MacGuffin Magazine No.6 is 210 x 218mm, 232 pages and features five Pantone inks. It is supported by adverts, these come in the form of a fold-out cover, back page and the first five pages. It costs 14GBP / 16EUR / 20USD, and is also available as a yearly subscription.

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Korea International Art Fair 2018 by Studio fnt

Opinion by Richard Baird

Visual identity of posters, catalogues, programmes, tickets and banners by Studio fnt for Korea International Art Fair 2018

Each year KIAF plays host to and brings to the Korea domestic market the artworks of international artists and galleries. This year, the 17th Korea International Art Fair took place between the 4–7 October in the city of Seoul.

With a desire to become the pre-eminent art platform of South Korea, serve as a conduit between the Asian and international art scene, and function as a tool in which to introduce vibrant new Korean art to a global audience of curators and collectors KIAF seeks out, collates and presents the groundbreaking and thought-provoking.

Studio fnt worked with KIAF to develop a new visual identity for the fair. With such a wide variety of works on display; those of different origins, techniques, physicalities and modes of expression, the confluence of spot colour, proportionality and abundance serve as a unifying visual language that links posters, catalogues, tickets, banners and tote bags.

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