BPO


Goldlink Magazine by Spy

Opinion by Richard Baird

New design by Spy for Goldsmiths' alumni magazine Goldlink

Goldsmiths’ biannual alumni magazine Goldlink has been redesigned by Spy, the design studio behind the university’s graphic identity. The magazine is distributed to over 50,000 former students and staff nationally and internationally, and in the redesign, needed to strengthen the relationship with its readership and reflect Goldsmiths’ position as a creative force with a rich research and academic legacy. Spy’s approach develops and employs the bold graphic language of the university, built around Commercial Type’s Druk and a preference for eye-catching blocks of colour set alongside or filtered into emotive images.

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Platform 10: Live Feed by Pentagram

Opinion by Richard Baird

Platform 10: Live Feed a book designed by Pentagram partner Natasha Jen for the Harvard University Graduate School of Design

Platform 10 is the latest edition of the Harvard University Graduate School of Design’s annual abstract of student work, events, lectures and exhibitions. Under the theme “Live Feed” and inspired by social media feeds, Pentagram’s Natasha Jen and team have collated and formalised the 2016-2017 school year, in reverse chronological order, presenting this as a timeline of images drawn from a crowd-sourced database of 117,518 files. The pages of Platform 10 are bound by a French fold, giving the book the quality of a single continuous stream of paper, which is augmented by the sequencing and cropping of images, and the way that these occasionally disappear into the crease.

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Cult 20 Years, Event & Exhibition by Toko

Opinion by Richard Baird

Event and exhibition identity designed by Toko celebrating the 20 year anniversary of designer furniture retailer Cult

In 2017 Australian furniture retailer Cult celebrated its 20th anniversary. They marked this with an event and exhibition and worked with design studio Toko to develop a graphic identity to unify these and bring to light their extensive catalogue. Through a mix of bright illustrative silhouettes across invitations, packaging, postcards, flags and banners, the art direction of some Cult’s ranges, and an eye-catching bright red die cut cover, Toko play with a graphic immediacy and follow this up with layers of material and photographic detail.

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