BP&O

Fable

The Collected Works

2022, USA, Technology

Fable is a web-based motion design platform. Bearing in mind the dynamic and scalable nature of online content and motion graphics, delivered across different device sizes, an F constructed from three differently proportioned frames feels like a fitting gesture. That these exist in motion, animated to give the impression of being placed on different planes in three dimensional space, just adds further value and memorability to a simple form. Well done The Collected Works.