BP&O

Open Point

20 (Something)

2026, Australia, Technology

Open Point is a comprehensive suite of tools that brings Community Engagement and Stakeholder Relationships together under one platform, allowing organisations to listen better, understand insights faster, and act with confidence and compliance. Put simply, it’s an online tool used by local governments and big projects to talk with the public.

A gear , a sun and a rotated ‘P’, perhaps? It’s an ambiguity that leave’s this logo sufficiently open to receive whatever you want to project on to it and as the experience of the tool leaves some kind of impression. It wouldn’t be particularly notable if it wasn’t for the chiseled terminals that connect it to the brand typeface, in this case, Memoir by Daniel Gremme, love btw, and the ‘human’ aspects that the design studio wanted to allude too. This mixture of gears, which plays out also in motion, and flared serif makes sense in the intersection of tech tool working to support communities.