Soma is a water filtration brand that is described by Manual, the design studio behind its brand identity and packaging treatment, as bringing together sophisticated design, sustainability and charity. These values are evident within Soma’s first product, a glass water carafe that uses a 100% compostable filter, its packaging, and the commitment to charity donations that comes with each sale....
Aspall is a British family run cyder maker with a significant history, now into its eight generation and third century. In response to increased competition from both the Cyder and Vinegar categories, Aspall recently worked with NB Studio to help reinvigorate and re-craft its brand identity. This included new logo and packaging treatments for retail and trade as well as website, point...
PangPang is a Stockholm based microbrewery that was established by oddball Fredrik Tunedal in 2011. Fredrik, only 23 at the time, tattooed PangPang across his knuckles to celebrate the founding of what he believes to be Sweden’s first microbrewery. These knuckles now form the basis of the brewery’s logotype. Swedish design studio Snask were commissioned to develop a strategy for PangPang’s 2014 summer series...
Awestruck is a premium hard cider range from Gravity Ciders. It was created to offer America’s craft brew fanatics a refreshing alternative to beer. Awestruck is made from 100% fresh-pressed New York State apples and infused with unique flavours that reflect the company’s enthusiasm for experimentation. The range includes Lavender Hops, Hibiscus Ginger and Eastern Dry. Design studio Buddy were commissioned by Gravity...
Daebeté is a floral infused tea range that uses a high-grade Taiwanese oolong variety, made using a unique process of withering, oxidation, curling and twisting, that has then been given a floral hint using ancient baking methods. This process creates a subtle yet sweet flavour profile that carefully balances the aroma of flowers with the flavour of tea. The packaging for the...
The Tomato Stall is a grower of speciality tomatoes whose distinct flavour is attributed to the increased sunshine they receive from being farmed on the southern English island of the Isle of Wight. From these, The Tomato Stall produces a range of ‘tomato inspired’ artisanal products that are stocked by farm shops and delis throughout the UK and sold from...
The Beginnings is a Latvian raw food and ingredients business creating and sourcing a variety of mueslis, jams, honeys and spices from around the world. Developed by multi-disciplinary design firm Asketic, The Beginning’s brand identity and packaging treatment goes all in for handcraft and contrast, mixing a variety of patterns and images informed by the origins of each ingredient to establish an ever changing and...
The Primal Kitchen is a UK based health food brand founded by nutritionist Suzie Walker with the intention of making the paleo lifestyle, a modern nutritional plan based on the presumed diet of Paleolithic humans, easier and more accessible. The Primal Kitchen commissioned design studio Midday to create a visual identity for the brand which would extend across the packaging for its cold pressed...
The raw meat sector within the dog food industry continues to grow and innovate, reflecting owner’s increasing support and understanding that it can provide a fresh, natural and convenient way for their dogs to receive the nutrients they need. Recognising how unpleasant raw meat can be and looking to take advantage of the expanding market, design studio and now product development specialist Robot...
Single Origin is a Sydney-based coffee specialist with a roast works in Botany and a cafe in Surrey Hills. Single Origin approached Maud to create a brand identity solution—which included logo design, stationery and packaging—that would reflect the low-key nature of the brand, the founders’ desire to avoid any notion of commercialism and help them expand into new markets. In a ‘category rife...
Finísima is the latest ale to emerge from the independent Mexican beer brewing category and is described as being for both those unaccustomed with the world of artisanal beer and the connoisseur. The ale’s packaging treatment, created by Mexican design studio Savvy, reflects its artisanal origin “without sacrificing the reach and reception of more commercial brands” by combining familiar craft aesthetics with...
uBear is a high-end mobile phone, tablet and laptop accessories business located in Los Angeles, California. Their visual identity, developed by Hype Type Studio and Mash Creative, included a new logo, stationery set, packaging and responsive website. By utilising the bold graphic detail of diagonal stripes, sans-serif type, a bright and diverse colour palette, fine diagrammatic illustration, foils and varnishes and a simple bear...