Posted: Filed under: Fonts in Use, Graphic Design Reviews, Logo Reviews, Property | Tags: American Design, Brand Identity, Brand Identity Reviews, Branding, Branding Agency, Branding Blog, Branding Reviews, Brochure Design, Business Card Design, Copper Block Foil, Corporate Identity Design, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Perky Bros, Foil Blocking, Fonts in Use: Dada Grotesk, Graphic Design, Graphic Design Blog, Kraft Paper, Letterpress, Letterpress Business Cards, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Pastel Coloured Papers, Sans-serif Logotypes, Sans-serif Typography, Surface Texture, The Best Brand Identities of 2016, The Best Business Cards of 2016, The Best Graphic Design Work of 2016, The Very Best of 2016, Type Foundry: Optimo, Typography, Unbleached Materials, Uncoated Papers & Cards
Opinion by Richard Baird.
Wagon Wheel is a Nashville-based boutique real estate title and escrow company established by three partners with substantial experience working for larger corporate law offices who wanted to establish a company with a more casual corporate culture and client experience. This, and Wagon Wheel’s Nashville roots, is expressed throughout its new brand identity, designed by graphic design studio Perky Bros, using a combination of a strong graphic approach and tactile material choices. This extends across folders, business cards, coasters, posters and signage.
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