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Studio Una, Germany

Opinion by Richard Baird.

Branding for German graphic design business Studio Una

Studio Una is graphic design business, run by Sebastian Hager and Sebastian König, with an office in the German city of Hamburg. The duo works within the fields of visual communication and brand identity design, online and in print, and describe themselves as attaching great importance to the aesthetic effect of design, alongside strong concepts and strategic decisions. This positioning is conveyed throughout their new visual identity using a mix of kraft paper and white ink, pattern and type, applied to notebooks, business cards, box tape, note cards, folders and badges.

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Twice Fashion by SocioDesign, United Kingdom

Opinion by Richard Baird.

Branding for Chinese luxury accessory brand Twice by London based graphic design studio Socio Design

Twice Fashion is a Chinese luxury accessory brand established by Tina Tian and Dr Mirko Wormuth in 2007. Since then it has grown to become one of the country’s top accessory brands, with stores in Beijing, Tianjing and Chongqing. Twice Fashion is described by SocioDesign, the London based graphic design studio behind its rebrand, as having helped shaped China’s ‘fast’ fashion industry.

With the intention of building on their success in mainland China, while also setting the stage for a move into the international market, Twice Fashion worked with SocioDesign to develop a new visual identity treatment. This included logo, logotype, packaging, bags and business card design, with consideration given to the brand’s existing visual language, reworking it where necessary, and its global aspirations.

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Momento Film by Bedow, Sweden

Opinion by Richard Baird.

Branding and graphic design for Momento Film by Swedish graphic design studio Bedow

Momento Film is a Swedish independent production company working with national and international directors to create compelling and surprising documentaries and fiction films. The company looks to confront subjects from alternative angles with the intention of shifting perspectives. This intention is the basis of its new visual identity, created by Stockholm based graphic design studio Bedow, and conveyed through the three-dimensional qualities of a new logotype and its implementation across folded signage and print. The project also included business card, poster and folder design.

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