Helsinki by Werklig
Posted: April 19, 2018 Filed under: Leisure and Tourism, Logo Reviews | Tags: Brand Identity, Brand Identity Reviews, Branding, Branding & Packaging of 2018, Branding Blog, Branding Reviews, Brochure Design, Business Card Design, Colour Language, Custom Typefaces & Logotypes, Custom Typography, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Werklig, Finnish Design, Form Language, From Scandinavia, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Place Branding, Sans-serif Typography, The Best Business Cards of 2018, The Best Custom Logotypes, The Best Graphic Design Work of 2018, The Best Logo Designs of 2018, The Very Best Brand Identities of 2018, The Very Best of 2018, Typography, Wordmark Design Comments Off on Helsinki by WerkligOpinion by Richard Baird
In August 2017 Scandinavian design studio Werklig was commissioned to develop the graphic identity for the Finnish city of Helsinki, a capital with an urban region of roughly 1.4 million inhabitants and 751,000 jobs. The challenge was to resolve a disparate and fragmented visual system that represented a broad range of public services, departments and development projects that were helping and informing a diverse group of people. These included locals, national and international visitors, those looking to make their home in Helsinki or seeking asylum. Although each entity had its own logo, these were often tenuously linked by the city’s coat of arms. This served as the beginnings of a new and integrated identity program.
Cult 20 Years, Event & Exhibition by Toko
Posted: April 17, 2018 Filed under: Art and Design, Graphic Design Reviews | Tags: Austrian Design, Brand Identity, Brand Identity Reviews, Branding, Branding Blog, Branding Reviews, Brochure Design, Colour in Use: Red, Colour Language, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Designed by Toko, Die Cut Design Detail, Exhibition Design, Exhibition Logos & Brand Identities, Festival and Event Brand Identities, From Australia, Furniture Design Logos, Graphic Design, Graphic Design Blog, Illustration, Postcard Design, Poster Design, The Best Graphic Design Work of 2018, The Very Best of 2018 Comments Off on Cult 20 Years, Event & Exhibition by TokoOpinion by Richard Baird
In 2017 Australian furniture retailer Cult celebrated its 20th anniversary. They marked this with an event and exhibition and worked with design studio Toko to develop a graphic identity to unify these and bring to light their extensive catalogue. Through a mix of bright illustrative silhouettes across invitations, packaging, postcards, flags and banners, the art direction of some Cult’s ranges, and an eye-catching bright red die cut cover, Toko play with a graphic immediacy and follow this up with layers of material and photographic detail.
UNSW Built Environment by Toko
Posted: April 16, 2018 Filed under: Architecture and The Built Environment, Education, Logo Reviews | Tags: Architecture Logos, Brand Identity, Brand Identity Reviews, Branding, Branding & Packaging of 2018, Branding Blog, Branding Reviews, Brochure Design, Business Card Design, Colour in Use: Fluorescent, Design Blog, Design For Print, Design News, Design Opinion, Design Reviews, Designed in London, Exhibition Design, Exhibition Logos & Brand Identities, Fluorescent Ink, Form Language, From Australia, Generative Logos, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logo Design Inspiration, Logo Design Resource, Logo Designs, Logo Opinion, Logotypes, Neon Sign Design, Prospectus Design, Sans-serif Typography, Sign Design, The Best Graphic Design Work of 2018, The Best Logo Designs of 2018, The Very Best Brand Identities of 2018, The Very Best of 2018, Typography, Wordmark Design Comments Off on UNSW Built Environment by TokoOpinion by Richard Baird
UNSW Built Environment (BE) intends to develop global leaders in architecture, planning and construction, and help shape resilient, connected, smart and inclusive future cities through its undergraduate, postgraduate and postgraduate research courses. As part of this, the faculty also runs an annual programme of events for students, academics, industry professionals and the general public. These serve as a platform to find out more about the faculty and raise the awareness of and seek to address critical issues that concern the built environment.
Australian design studio Toko worked with UNSW BE to develop a faculty graphic identity and the spacial design of their Luminocity exhibition; a collection of student projects drawn from all seven degree courses and bring to light what it might be like to design and build tomorrow’s cities. Assets included graduate and postgraduate guides, posters and website, signage, banners, display system and layout.
