The Best of BP&O — January 2019
Posted: January 31, 2019 Filed under: The Best of BP&O Comments Off on The Best of BP&O — January 2019Selected by Richard Baird.
Five projects that stood out in January and have made it into BP&O’s Best Of Series. Between them, these typically balance a strong singular concept or an appropriate confluence of ideas with a compelling visual character and clear communicative intention that appropriately play with form, colour, type and layout, as well as material, texture, image and print finish.
BP&O, in this end of month review, tries to recognise both the smart use of small budgets—those that channel spending into the most appropriate assets—and those projects with a broad and holistic quality, establishing a continuity (conceptual and/or visual) across multiple touch points. Many of the projects share a concise aesthetic expression, yet there is nuance and strategic weight to these, so do click through and read more about each of these. Alongside reviews BP&O introduced a new text series, the first of which Collation & Curation, experiments with two interwoven narratives; the delineation between the practice of collation and curation in design publishing and how the new metrics of the net impose themselves on today’s design work.
TGC x Stenerhag by Carl Nas Associates
Posted: January 30, 2019 Filed under: Fitness, Health and Beauty, Packaging Reviews | Tags: Best Packaging Designs, Brand Identity Reviews, Branding Blog, Cosmetic Packaging, Creative Packaging, Design For Print, Design Opinion, Design Reviews, Designed in Stockholm, Fonts in Use: Akkurat, From Europe, From Scandinavia, From the United Kingdom, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logotypes, Minimal Design, Minimal Logos, Minimal Package Design, Organic Packaging, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Skincare, Tangent GC, The Very Best of 2019, The Very Best Packaging of 2019, Type Foundry: Lineto, Typography, Uncoated Papers & Cards Comments Off on TGC x Stenerhag by Carl Nas AssociatesOpinion by Richard Baird
Tangent GC began as an organic garment and shoe care company developing products that intended to ensure longevity and entered the organic skincare market in 2016. Designed by Essen International TGC’s graphic identity, by way of a simple typographical expression, established a visual system of informational immediacy through the absence of superfluous stylistic detail and colour. This divided content and drew a distinction from the arrangement and orientation of Akkurat Mono.
As Tangent GC ventured into the organic personal skincare market they worked with London based Carl Nas Associates to build out the visual language through launch campaigns and in the design of TGC’s perfumed organic hand creams. An exposed aluminium tube introduced a new form and material language and developed the theme of contrasts in campaign work and collaboration with airbrush artist Syd Brak.
Collaboration and contrast remain central themes as the TGC story continues with the release of four new fragrances added to their organic soap range. To celebrate this, Carl Nas Associates worked with Swedish artist Åsa Stenerhag to create a limited edition of 100 hand painted boxes. These will be sold through selected retailers around the world beginning in February 2019.
Aurlands by Heydays
Posted: January 29, 2019 Filed under: Fashion, Logo Reviews, Packaging Reviews | Tags: Best Packaging Designs, Brand Identity Reviews, Branding Blog, Branding Reviews, Coloured Paper, Creative Packaging, Design For Print, Design Opinion, Design Reviews, Graphic Design, Graphic Design Blog, Logo Design & Branding Blog, Logotypes, Material Thinking, Minimal Design, Minimal Logos, Minimal Package Design, Minimalist Brand Identities, Packaging Company, Packaging Design, Packaging Design Blog, Packaging Design Resource, Packaging News, Sans-serif Logotypes, Sans-serif Typography, The Best Brand Identities of 2019, The Best Graphic Design Work of 2018, The Best Logo Designs of 2019, The Very Best Brand Identities of 2019, The Very Best Packaging of 2019, Typography, Uncoated Papers & Cards Comments Off on Aurlands by HeydaysOpinion by Richard Baird
Aurlands is the oldest running workshop for handcrafted shoes in Norway. It was founded in 1907 by shoemaker Nils G. Tveranger who, following time in America training as a shoemaker, went on to create the world’s first Penny Loafer in 1926. This, subsequently, became an enduring unisex fashion icon across Europe and America.
Aurlands continues to build on this legacy, crafting high-quality and sustainable shoes, and maintaining classics, alongside The Penny Loafer, such as the Norwegian welt and Norwegian split toe, names that refer to the way leather meets in their construction. Although distinct, each shoe shares the same attention to detail, the craft of their build and care given to both functionality and longevity.
The Aurlands brand is an enduring story of a Norwegian influence on the international shoemaking community. This story continues in their rebranding, created by Scandinavian design studio Heydays. This sees the introduction of a new wordmark and container, a bespoke typeface–Aurlands Display designed by Ellmer Stefan, lifestyle photography from Lasse Fløde, package design and soon to launch website.
