BPO


BP&O Collections — Brand Books & Brand Guidelines

Selected by Richard Baird.

A continually updated collection of brand books and digital guidelines that define the parameters of new brand identity programmes that have been reviewed and published on BP&O. These include single sheets, stitched and spiral bound books, ring binders, PDF’s and online tools, and move from the utilitarian to the cheerful, from the digital to the material, and from the thorough to the overview. Featured studios include S–T, Paul Belford and Mucho. Click through to get a sense of context and implementation. Check out more at BP&O – Collections or subscribe to the series here.

 

Northstar Film Alliance by Bond

 

Brand Guidelines – Northstar Film Alliance by Bond

 

The Conference Company by Studio South, New Zealand

 

Brand Guidelines – The Conference Company by Studio South, New Zealand

 

Morris+Company by Bob Design, United Kingdom

 

Brand Guidelines – Morris+Company by Bob Design, United Kingdom

 

Hackney Forest School by Spy, United Kingdom

 

Visual identity and brand book designed by Spy for Hackney Forest School

 

Here East by dn&co, United Kingdom

 

Brand Guidelines – Here East by dn&co, United Kingdom

 

Campus by MultiAdaptor, United Kingdom

 

Brand Guidelines – Campus by MultiAdaptor, United Kingdom

 

Cement by S–T, United Kingdom

 

Brand Books & Guidelines – Cement by S–T, United Kingdom

 

Sushi & Co. by Bond, Finland

 

Brand guidelines for Baltic Sea cruise ship restaurant Sushi & Co. designed by Bond

 

Yo! by Paul Belford, United Kingdom

 

Brand Books & Guidelines – Yo! by Paul Belford, United Kingdom

 

Paco Rabanne by Zak Group, United Kingdom

 

 

NIDA by Maud, Australia

 

Brand Guidelines – NIDA by Maud, Australia

 

Ogeborg by Kurppa Hosk, Sweden

 

Brand Guidelines – Ogeborg by Kurppa Hosk, Sweden

 

VBMS by Studio Dumbar, The Netherlands

 

Brand Book – VBMS by Studio Dumbar, The Netherlands

 

Researchers in Schools by Paul Belford, United Kingdom

 

Brand Book – Researchers in Schools by Paul Belford, United Kingdom

 

Goldsmiths, University of London by Spy, United Kingdom

 

Brand Book – Goldsmiths, University of London by Spy, United Kingdom

 

Lux Capital by Mucho, United States

 

 

Playground by Character, United States

 

Brand Guidelines – Playground by Character, United States


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Thank you to everyone who has visited BP&O since its beginning in 2011. As many of you know, BP&O has always been a free-to-access design blog that seeks to offer extended opinion on brand identity work. It has sought to be the antithesis of the social media platform that often disentangles form, context and content. Writing articles can take 2-4hrs and are carefully researched.

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