Pachama uses the power of satellite images and LiDAR technology to generate accurate readings on real-time carbon removal. By connecting nature, technology and community Pachama can accurately report on where carbon credits are being used and what is being done to enhance sequestration efforts. This symbiosis of nature, technology and community is at the heart of the organisation’s new visual identity devised by How&How and manifest in a new logo. Formal geometry of circles and hexagonal, creating a flower and leaf-like form, and venn diagram-like intersections captures the spirit of Pachama’s efforts in a simple and distinctive form.