BPO


Guggenheim Helsinki NOW by Kokoro & Moi

Opinion by Richard Baird.

Logo and stickers for Guggenheim Helsinki NOW designed by Kokoro & Moi

NOW was a free exhibition presented by The Solomon R. Guggenheim Foundation that took place throughout May at Helsinki’s Taidehalli. The exhibition unveiled the six shortlisted proposals for a Guggenheim museum in the capital, visualised, analysed and interpreted data drawn from the 1,715 projects submitted, and was also a chance to view the fifteen designs that received an honourable mention.

The exhibition was extended to include workshops, events and talks to engage with a variety of age groups. These were bound by a bold and bright visual identity treatment created by design studio Kokoro & Moi and utilised across flyers, signage, exhibition guides and advertising.

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Organic Fertilizer of Awaji Island by UMA

Opinion by Richard Baird.

Packaging for 島の土 / Organic Fertilizer of Awaji Island designed by UMA

島の土 / Island of Soil is an organic fertiliser created to help develop good quality soil and draw out and compliment the natural power of the land. The range is made using livestock feces and processed vegetable scraps from animals raised and produce grown on the Japanese island of Awaji. It comes in two varieties, a poultry manure and sawdust mix, and a rapeseed oil cake and powder mix, both packed in two sizes, a large 15kg bag and smaller 500g bag. These will be sold through large agricultural retailers as well as small gardening shops.

Island of Soil’s packaging was recently developed by Osaka based design studio UMA. It features an unbleached card interior and a bleached and printed paper exterior, closed with a copper split pin and featuring a bold typographic and iconographic approach to communication.

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