BPO


BP&O Collections — Illustration In Branding & Packaging

Selected by Richard Baird.

BP&O Collections — Illustration In Branding & Packaging

A continually updated collection of some of the very best brand identity and packaging design projects that effectively utilise illustration, reviewed and published on BP&O. This post features work by Studio fnt, Conductor and B&B Studio, and covers a variety of projects that have illustration as a recurring and central component. These play with the striking and memorable, the idiosyncratic and nuanced, and the literal and abstract. They move between singular illustration, single images split into individual  panels and those with a story or sequential quality. Be sure to click the images to read more about the project and the intentions of each illustrative direction.

Continue reading this article

Page: 1 2


Planned Living Architects by A Friend Of Mine, Australia

Opinion by Richard Baird

New logotype, folder, embossed business cards and illustration by A Friend Of Mine for Planned Living Architects.

Planned Living Architects (PLA) is located on Australia’s Mornington Peninsula and has an architectural portfolio that shows a sensitivity and responsiveness to the uniqueness of each site, is environmentally-consciencious, materially mindful, beautiful and functional. The studio is well-regarded, has decades of experience and expertise working within coastal and rural areas, is known for its pared-back style, and has a philosophy that is rooted in the fluid connection between the built and natural environment. These principles, considerations, style and expertise are expressed by their new brand identity, created by Melbourne-based design studio A Friend Of Mine, in the typesetting of logotype, the spacing of acronym, the design and finish of illustration, and the photography of Sean Fennessy. The project features printed assets such as business cards, envelopes and portfolio, and digital assets that included a responsive logotype and website.

Continue reading this article


Volcano At Home by Commission, United Kingdom

Opinion by Richard Baird

Coffee packaging by Commission for small-batch, Nespresso-compatible, fair trade coffee pods Volcano At Home

Volcano At Home is an ethically traded coffee range, roasted in small batches by a dedicated team and sold in 100% compostable Nespresso-compatible pods. The range has been created for the retail, subscription and wholesale markets and is available in three varieties, Bold Morning Shot, Balanced All Day and Reserve Rich And Sweet. Volcano At Home is the latest venture of London-based independent coffee roasters Volcano Coffee Works and features distinctive packaging design, developed by Commission, that draws on the science, craft and character of the brand and its products.

Continue reading this article


Jackalope Hotels by Fabio Ongarato Design, Australia

Opinion by Richard Baird

Logo, menus and stationery by Fabio Ongarato Design for Australian luxury hospitality experience Jackalope Hotels

Jackalope Hotels is a luxury hospitality experience developed by Melbourne-based Louis Li, a hotelier described as having a penchant for the avant-garde. The first Jackalope Hotel is situated in the heart of the Mornington Peninsula, Victoria, Australia. It is unique in its location, surrounded by the hotel’s vineyard, in its architecture and interior by Carr Design, and in its visual identity, created by Fabio Ongarato Design.

Interior design and visual identity are linked by the theme of alchemy – a metaphor for winemaking, a core part of the business, and expressed in the juxtaposition of visual and material elements to create a new whole. These include the hybrid qualities of the Jackalope sculpture by Emily Floyd, the mixed techniques employed by artist Kate Robertson, and the polished layers of stone and carved busts of Rolf Sachs. This also extends to the visual identity for hotel, its restaurant and bar, in the combination of paper and finish, organic image and precise typographical and geometric forms.

Continue reading this article