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Sigma by Stockholm Design Lab
You could argue that there’s a fair few similarities in terms of Japan and Sweden’s approach to design, and the aesthetics of life more generally. Both are known often for a specific kind of minimalism – a tastefulness that eschews fluff, luxuriates in crisp whites and keeps its edges, everything in its right place, rules and order and form following...
Tsukiyo by The Colour Club
I’d never really heard of Osaka’s Dotonbori district before encountering this project, let alone been there. Neither, I’d guess, have many of the patrons of Tsukiyo, a modern Japanese street food restaurant inspired by the area and based in Sydney’s Darling Square. But the power of great branding is such that even just looking at the identity in 2D, on...
Klangwelt Toggenburg by Studio Marcus Kraft
Klangwelt Toggenburg (which translates as ‘sound world Toggenburg’) is a cultural organisation that manages to marry a devotion to the experience and exploration of (you guessed it) sound, with breathtakingly gorgeous (as far as I can tell from Google Images, anyway) mountainous natural landscapes of the Swiss Alps, and some serious architectural chops to boot. Klangwelt Toggenburg began life more...
BRiMM by Harriman Steel
Combining an online shop, journal, and collective, BRiMM describes itself as a platform for ‘planet-positive living’, drawing together some big ideas and ruthlessly sustainable brands. Based between London and Stockholm, it was founded last year by James Haycock, who’s billed as, ‘an exited founder, angel investor, and the vision behind’ it all. The fact the whole thing looks so great...
Teller by Werklig
The social and cultural activity of sharing stories has been, and continues to be, an essential part of human experience. Storytelling contributes to the cohesion of, and sometimes control over, individuals and groups, preserving and passing on knowledge, and instilling moral values. Many of us live by the values and knowledge established over thousands of years through stories. With improvisation...
Church by Porto Rocha
Naming your company ‘Church’ is, it’s probably fair to say, a bit of an edgy move. Some might even go as far as to suggest it to be sacrilegious. But here, in the case of this proverbial temple of film post production, Church seems to really fit – and without even the faintest hint of edgelordery about it all. And...
To My Ships by Formafantasma
There’s something almost monk-like about the branding for To My Ships, a new personal care brand founded by Daniel Bense. As former Head of Commercial at Aesop and Managing Director at Sunspel, Bense is clearly a man who understands that today, luxury isn’t about bling, gold ornamentation, and gauche, showy baubles; but about minimalism and understatement, and things that smell...
Something a Wittl different
Hi! It’s Rich here, you’ll have to forgive me, this is a rare one-off message to the studio owners (and soon-to-launch studios) that follow BP&O. I wanted to introduce you to something that I’ve been working on over the last year, something that I think you might find useful. My co-founder Christian and I found a gap in the market...
Yum Bun by How&How
Arguably London’s street food scene has become less a ‘scene’, more a network of long queues sprawling their way across the capital faster than you can say ‘SEVEN pounds! For some strawberries!’ From Borough to Barbican’s Whitecross Street, Spitalfields to Southbank, Camden to Covent Garden; the menus are global, the prices hefty, the hype palpable, and the branding overwhelmingly forgettable....
Siuru by Bond
Estonia’s Siuru plays with important questions, subverting and, at the same time, fulfilling expectations. Is it an art museum? A library? A cinema? Or a cultural institution? For a Bond (Veikkausliiga, Saaristo, Cable Factory) the design studio in charge of developing a brand identity for Siuru, this raised the concern, how do you brand something that seeks not to be characterised...
Ding by Wildish & Co.
When I left the UK and landed in the Czech Republic – my home between 2010 and 2018 – I found a notable difference in advertising and branding between the two countries. Specifically, I saw an abundance of brand mascots. Now, of course, mascots were also used in the UK and have a global historical precedent, but I was struck...
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